Quicken Loans | Company Profile
10/20/2025
Contact Information
👤
Quicken Loans
🏢
Quicken Loans
📍
1050 Woodward Ave., Detroit, MI 48226, US
Industry & Market
Primary Industry
financial services
Location
Detroit, Michigan, United States
Public Trading
NYSE: RKT
Company Metrics
👥Total Employees
843
⚙️Engineering
176
💼Sales Team
98
📈Marketing
26
📅Founded
1985
💰Revenue
5.1B
Alexa Ranking#73335
Funding Information
Annual Revenue
$5,100,000,000
Publicly traded company
Headcount Distribution
Total Employees
843
Departments
19
By Department
Department Breakdown
Engineering
Sales
Business Development
Consulting
Operations
Human Resources
Others
Technology Stack
Analytics & Tracking
Google AnalyticsGoogle Tag Manager
Social & Marketing
Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle AdWords ConversionGoogle Dynamic Remarketing
Development
Bootstrap Framework
Email & Communication
Outlook
Total: 32 technologies
Keywords & Focus Areas
home loansmortgagesrefinancehome buyingmortgage ratesmortgage calculatorsfixedrate mortgagesadjustable rate mortgagesyourgagefha loansva loansrocket mortgagetechnologyfinteche-commerceconsumer internetinternetinformation technologydigital mortgage customer portalautomated mortgage underwriting+10 more
30 total keywords
Quicken Loans
Overview
Quicken Loans, now known as Rocket Mortgage, is a leading American mortgage lending company founded in 1985. Originally named Rock Financial, it transitioned from a traditional mortgage company to a technology-driven online lender. The company rebranded as Quicken Loans in 1999 and later became Rocket Mortgage in 2021 to align with its parent company, Rocket Companies.
Rocket Mortgage offers a wide range of home loan products, including conventional loans, FHA, VA, and refinancing options. It features a fully digital application process that simplifies mortgage origination and was the first lender to implement electronic closings nationwide. The company also provides real estate services through Rocket Homes and has introduced programs like RocketRentRewards to assist renters in becoming homeowners. With a strong commitment to community development and innovative technology, Rocket Mortgage serves millions of customers across the United States.
Basic Information
| Industry | financial services |
|---|---|
| Founded | 1985 |
| Revenue | $5.1B |
| Headquarters | 1050 Woodward Avenue, Detroit, Michigan, 48226, United States |
| Languages | English |
| Parent Organization | Rocket Companies |
| Alexa Ranking | 73,335 |
Contact Details
- Phone: +1 800-251-9080
- Website: quickenloans.com
- LinkedIn: linkedin.com/company/quicken-loans
Key Focus Areas & Initiatives
- Home loans
- Mortgages
- Refinance
- Home buying
- Mortgage rates
- Mortgage calculators
- Fixed-rate mortgages
- Adjustable rate mortgages
- Yourgage
- FHA loans
- VA loans
- Rocket Mortgage
- Technology
- Fintech
- E-commerce
- Consumer internet
- Information technology
- Digital mortgage customer portal
- Automated mortgage underwriting
- Mortgage data security
- Mortgage transparency
- Mortgage innovation
- Home loan options
- Mortgage process
- Digital tools
- Digital mortgage solutions
- Homeownership
- Home loan
- Virtual home loan process
- Electronic signing
- Mortgage process improvement
- Digital mortgage platform
- Digital mortgage analytics
- Real estate
- Client satisfaction
- Loan tracking
- Electronic document signing
- Online mortgage marketplace
- E-mortgage
- E-mortgage services
- Mortgage lending
- Mortgage services
- Digital mortgage technology
- Online mortgage tracking
- Mortgage process automation
- E-mortgage platform
- Mortgage company
- Mortgage approval process
- Digital documentation
- Mortgage
- Online mortgage approval
- Client relationships
- Loan management
- Online mortgage application process
- Financial services
- Electronic mortgage signing
- Loan approval
- Digital mortgage approval
- Digital mortgage security
- Mortgage digitalization
- Customer-centric technology
- Mortgage industry
- Fintech innovation
- Digital mortgage innovation
- Mortgage application
- Mortgage technology
- Loan management software
- Digital customer service
- Mortgage approval
- Loan customization
- Online approval
- Digital customer engagement
- Customer empowerment
- Mortgage experience
- Online application
- Loan pre-approval
- Online loan processing
- Digital mortgage experience
- Digital mortgage customer service
- Digital loan management
- Digital mortgage
- Digital loan origination
- Mortgage products
- Online mortgage
- Customer portal
- Online mortgage data management
- Mortgage platform
- Home refinancing
- Mortgage automation
- Virtual mortgage process
- Home financing
- Mortgage automation software
- Automated underwriting
- Client empowerment
- Mortgage solutions
- Digital platform
- Online mortgage management
- Loan application process
- Loan application
- Home purchase
- Customer empowerment tools
- Customer experience
- Mortgage analytics
- Online mortgage application
- Mortgage provider
- B2C
- D2C
- Services
- Retail
- Mortgage and nonmortgage loan brokers
- Real estate investment
- Property management
- Finance technology
- Information technology & services
- Consumers
- Enterprise software
- Enterprises
- Computer software
- B2B
- Mortgage brokers
- Mortgage lenders
Technologies Used
- Adobe Media Optimizer
- Amazon Associates
- Atlassian Cloud
- Bing Ads
- Bootstrap Framework
- CloudFlare
- CloudFlare Hosting
- Cloudflare DNS
- DoubleClick
- DoubleClick Conversion
- Facebook Custom Audiences
- Facebook Login (Connect)
- Facebook Widget
- Google AdSense
- Google AdWords Conversion
- Google Analytics
- Google Dynamic Remarketing
- Google Tag Manager
- Hotjar
- Jornaya
- Microsoft Office 365
- Mobile Friendly
- MongoDB
- OneTrust
- Optimizely
- Outlook
- Qualtrics
- Taboola Newsroom
- The Trade Desk
- Trustpilot
- Twitter Advertising
- Typekit
Affiliated Organizations & Regional Branches
- Lendesk
- LowerMyBills
- One Reverse Mortgage Services
Community
