Back to Directory
food & beverages logo

Dutch Bros Coffee | Company Profile

1/21/2026

Contact Information

👤
Dutch Bros Coffee
🏢
Dutch Bros Coffee
📍
1930 W Rio Salado Pkwy, Tempe, Arizona 85281, US

Industry & Market

Primary Industry
food & beverages
All Industries
food & beveragesrestaurants
Location
Tempe, Arizona, United States
Public Trading
NASDAQ: BROS

Company Metrics

👥Total Employees
346
⚙️Engineering
27
💼Sales Team
6
📈Marketing
36
📅Founded
1992
💰Revenue
1.3B
Alexa Ranking#124571

Funding Information

Market Cap
$10.2B
Annual Revenue
$1,281,015,000
Publicly traded company

Headcount Distribution

Total Employees
346
Departments
19

By Department

Department Breakdown

Human Resources
Accounting
Business Development
Marketing
Operations
Engineering
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic Remarketing

Email & Communication

GmailOutlook
Total: 32 technologies

Keywords & Focus Areas

espressocoffee & teasreal fruit smoothiesrebel energy drinksunbelievable customer experiencescompelling futureconsumer discretionaryfood & beverage servicesbeverage menudigital ordering platformregional coffee operatorcustom drink optionsemployee career pathcoffee beveragesfast casualcoffee brand loyaltymobile app rewardsmobile orderingroast-to-order coffeepublic coffee company+10 more
30 total keywords

Dutch Bros Coffee

Overview

Founded in 1992 by brothers Dane and Travis Boersma in Grants Pass, Oregon, this drive-through coffee chain is renowned for its energetic service and diverse menu of hot and cold espresso-based beverages, including its proprietary Blue Rebel energy drink line. Now headquartered in Tempe, Arizona, the company has grown to over 310 locations, mainly in the western United States, with expansions reaching as far as Orlando, Florida.

Originating from a family dairy background, the organization quickly advanced through drive-through innovation and in-house roasting. Emphasizing quality, speed, and a spirited company culture, it provides over one million free drinks a year and is admired for community engagement and excellent customer experiences. All coffee is roasted in-house and sourced from premium origins for a consistent and enjoyable experience.

Basic Information

Industry food & beverages
Founded 1992
Revenue 1.3B
Headquarters 1930 W Rio Salado Pkwy, Tempe, Arizona 85281-2361, United States
Languages English
Alexa Ranking 124571

Contact Details

Key Focus Areas & Initiatives

  • Espresso and coffee & teas
  • Real fruit smoothies
  • Rebel energy drinks
  • Unbelievable customer experiences
  • Compelling future vision
  • Food & beverage services
  • Beverage menu innovation
  • Digital ordering platforms
  • Regional coffee operations
  • Custom drink options
  • Employee career development
  • High-quality coffee beverages
  • Fast casual concepts
  • Mobile app rewards
  • Roast-to-order coffee
  • Brand loyalty programs
  • Retail coffee expansion
  • Sustainability initiatives
  • Community engagement
  • Specialty coffee roasting
  • Drive-thru coffee service & efficiency
  • Customer service excellence
  • Loyalty program incentives
  • Brand culture building

Technologies Used

  • Braze
  • BugHerd
  • CloudFlare Hosting
  • Cloudflare DNS
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Play
  • Google Tag Manager
  • Mimecast
  • Mobile Friendly
  • Outlook
  • Pantheon
  • Rackspace MailGun
  • Recharge Payments
  • Remote
  • Shopify
  • Shopify Plus
  • Sophos
  • Typekit
  • UPS
  • Varnish
  • VueJS
  • Workday Recruit
  • Zendesk
  • reCAPTCHA

Need more information?

Find decision makers, more insights and contact information about this company on Bitscale

Try Bitscale Now

Schedule your demo now!

See how BitScale can supercharge your outbound sales in a 30-minute demo

SayData

© 2026 Bitscale. Featherflow Technology Pvt Ltd

LinkedInTwitterInstagramYouTube