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A Place for Mom | Company Profile

10/17/2025

Contact Information

👤
A Place for Mom
🏢
A Place for Mom
📍
530 5th Ave, New York, NY 10036, US

Industry & Market

Primary Industry
hospital & health care
Location
New York, New York, United States

Company Metrics

👥Total Employees
409
⚙️Engineering
48
💼Sales Team
146
📈Marketing
21
📅Founded
2000
💰Revenue
50M
Alexa Ranking#144976

Funding Information

Total Funding
$175.0M
Latest Stage
Other
Annual Revenue
$50,000,000

Headcount Distribution

Total Employees
409
Departments
19

By Department

Department Breakdown

Sales
Engineering
Support
Marketing
Operations
Human Resources
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag ManagerYahoo Analytics

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic Remarketing

Development

Bootstrap Framework

Video & Media

VimeoYouTube

Email & Communication

GmailOutlook
Total: 45 technologies

Keywords & Focus Areas

senior carereferral serviceeldercarealzheimers caresenior housingassisted livingindependent livinghome careresidential care homesspecialized memory caresenior livingsales & marketinghospitals & health careelder carepersonalized guidancememory carenursing homescaregiver resourcessenior care referralfree consultation+10 more
30 total keywords

A Place for Mom

Overview

A Place for Mom is a leading senior care referral service founded in 1999 and headquartered in New York City. The organization connects families to senior living and care options throughout the United States and Canada, inspired by a founder's personal experience navigating eldercare. Its primary goal is to empower families and seniors with personalized guidance to help them make informed decisions about appropriate care and housing options, including assisted living, memory care, independent living, nursing homes, and home care services.

Through a network of over 18,000 senior care provider communities, a large team of advisors, and partnerships across the industry, A Place for Mom streamlines the process of selecting senior care by providing no-cost, compassionate support. The company generates revenue via referral fees from senior living communities when a family finds a suitable placement.

Basic Information

Industryhospital & health care
Founded1999
Revenue50M
Headquarters530 5th Ave, New York, NY 10036, United States
LanguagesEnglish
Parent OrganizationSilver Lake
Alexa Ranking144976

Contact Details

Key Focus Areas & Initiatives

  • Senior care referral services
  • Assisted living and independent living options
  • Memory care and specialized care (Alzheimer's, dementia)
  • Nursing homes and home care
  • Personalized guidance for families
  • Caregiver education and resources
  • Comprehensive network of senior living communities
  • No-cost services and free consultations
  • Emotional and decision-making support
  • Transparency, quality care, and family involvement
  • Healthcare navigation and financial guidance
  • Community partnerships
  • Virtual tours, care quizzes, and local experts
  • Review aggregation and consumer advocacy
  • Supportive environments and safety features
  • Market leadership in senior care industry

Technologies Used

  • Adobe Media Optimizer
  • Advanced Solutions International (ASi)
  • Amazon AWS
  • Amazon Associates
  • Amazon CloudFront
  • Amazon SES
  • Bing Ads
  • Bootstrap Framework
  • Cedexis Radar
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Drift
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Tag Manager
  • Hotjar
  • Linkshare
  • Mailchimp Mandrill
  • Marketo
  • Mobile Friendly
  • MongoDB
  • Outlook
  • Qualtrics
  • Reviews
  • Route 53
  • Segment.io
  • Shutterstock
  • The Trade Desk
  • Umbraco
  • Vimeo
  • WordPress.org
  • Yahoo Ad Manager Plus
  • Yahoo Analytics
  • YouTube
  • accessiBe
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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