Yotpo

Overview

Founded in 2011 by Omri Cohen and Tomer Tagrin, this technology company began as a solution to combat fake online reviews and enhance e-commerce customer experiences. Over time, it has grown into a comprehensive e-commerce marketing platform supporting brands with customer advocacy and social proof.

The organization provides a suite of integrated marketing solutions for e-commerce businesses—tools for collecting customer reviews and ratings, visual user-generated content, loyalty and referral programs, and advanced email and SMS marketing automation. It also offers features for subscription-based models and has expanded its service portfolio through acquisitions such as SMSBump and Swell Rewards. With a global footprint and over 30,000 clients, its mission is to help businesses of any size enhance customer engagement and achieve sustainable growth.

Basic Information

Contact Details

• Phone: +1 646-977-7959
• Website: yotpo.com
• LinkedIn: linkedin.com/company/yotpo
• AngelList: angel.co/yotpo
• Facebook: facebook.com/yotpo
• Twitter: twitter.com/Yotpo

Key Focus Areas & Initiatives

• ecommerce
• content marketing
• user generated content
• product reviews
• omnichannel marketing
• onsite conversion
• customer experience
• customer retention
• seo
• review engine
• social marketing
• saas
• enterprise software
• software
• information technology
• user-generated content moderation
• customer engagement
• customer lifetime value
• e-commerce marketing platform
• subscription billing automation
• retention tracking
• loyalty program management
• email & sms marketing
• social proof
• multi-channel marketing
• customer analytics
• automated review requests
• integration with salesforce
• retail
• interactive rcs messaging
• loyalty programs
• shopify integration
• personalized recommendations
• real-time analytics
• integration with magento
• conversion optimization
• sms marketing
• customer feedback
• review moderation services
• e-commerce platform
• referral marketing
• customer reviews
• performance dashboards
• brand trust
• conversion rate optimization
• ai review moderation
• visual content
• customer advocacy strategies
• personalized marketing
• customer journey optimization
• email automation
• social proof widgets
• marketing automation
• customer segmentation ai
• data integration
• customer journey mapping
• campaign management
• growth marketing
• customer feedback ai analysis
• ai-powered review insights
• customer review syndication
• marketing analytics
• social proof display

Technologies Used

• AI
• Amazon AWS
• Amazon CloudFront
• Appcues
• CloudFlare Hosting
• Cloudflare DNS
• Gmail
• Google Apps
• Microsoft Office 365
• Mixpanel
• React Redux
• Reviews
• Route 53
• Salesforce
• Segment.io
• Taboola Newsroom
• WP Engine
• Zapier

Affiliated Organizations & Regional Branches