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Whatfix | Company Profile

10/14/2025

Contact Information

👤
Whatfix
🏢
Whatfix
📍
Whatfix Inc, 2107 N 1st St., Suite 450, San Jose, CA 95131, US

Industry & Market

Primary Industry
information technology & services
All Industries
information technology & servicescomputer software
Location
San Jose, California, United States

Company Metrics

👥Total Employees
673
⚙️Engineering
200
💼Sales Team
91
📈Marketing
53
📅Founded
2013
💰Revenue
5M
Alexa Ranking#51530

Funding Information

Total Funding
$264.9M
Latest Stage
Series e
Annual Revenue
$5,000,000

Headcount Distribution

Total Employees
673
Departments
19

By Department

Department Breakdown

Engineering
Sales
Support
Business Development
Marketing
Consulting
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle AdWords ConversionGoogle Dynamic RemarketingGoogle RemarketingLinkedin Marketing Solutions

Development

Bootstrap Framework

Video & Media

VimeoYouTube

Email & Communication

GmailOutlook
Total: 39 technologies

Keywords & Focus Areas

saasinteractive guidesemployeeuser traininginteractive walkthroughsenterprise product adoptionperformance support systemuser adoptionproduct adoptionuser onboardingcustomer supportcustomer successuser engagementdigital adoptionchange managementstartupssmall & medium businessessoftware developmententerprise change managementsandbox environment analytics+10 more
30 total keywords

Whatfix

Overview

Whatfix is a digital adoption platform (DAP) company founded in 2013, headquartered in Singapore with a significant presence in Bangalore, India. It helps organizations accelerate digital transformation by enhancing user adoption and improving user experience. Whatfix provides interactive, in-app guidance, training, and performance support for web, desktop, and mobile applications, enabling users to onboard faster and increase productivity.

The company offers a suite of integrated products, including a Digital Adoption Platform that creates contextual in-app guidance, product analytics for tracking user engagement, and Mirror, which provides interactive sandbox environments for training. Whatfix serves over 700 enterprises globally, including more than 80 Fortune 500 companies. It is recognized as a leader in its field and is certified for various security and compliance standards. Its solutions are designed to support SaaS companies and enterprises undergoing digital transformation, helping improve customer satisfaction and ensure process compliance.

Basic Information

Industry information technology & services
Founded 2013
Revenue 5M
Headquarters 2107 N 1st St, San Jose, California, United States
Languages English
Alexa Ranking 51,530

Contact Details

Key Focus Areas & Initiatives

  • Digital adoption platform (DAP)
  • Interactive in-app guides and walkthroughs
  • Employee and user training
  • Enterprise product adoption
  • Performance support systems
  • User onboarding and enablement
  • Customer support and success
  • User engagement analytics and optimization
  • Change management solutions
  • No-code content creation and guidance authoring
  • Mobile app guidance
  • Sandbox environment analytics and training
  • AI-driven user insights and guidance
  • Enterprise software and SaaS solutions
  • Digital transformation enablement
  • Process compliance tools
  • Application analytics and monitoring
  • Consulting services
  • User experience optimization
  • Workflow automation and guidance

Technologies Used

  • Bing Ads
  • Bootstrap Framework
  • BugHerd
  • CloudFlare Hosting
  • Cloudflare DNS
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google AdSense
  • Google AdWords Conversion
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Remarketing
  • Google Tag Manager
  • Hotjar
  • Linkedin Marketing Solutions
  • Litmos
  • LiveRamp
  • Mailchimp Mandrill
  • Microsoft Office 365
  • Mobile Friendly
  • New Relic
  • Outlook
  • Pardot
  • Sendgrid
  • Shutterstock
  • Twitter Advertising
  • Vimeo
  • Visual Website Optimizer
  • Wistia
  • Woopra
  • WordPress.org
  • YouTube
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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