Upscale AI | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Video & Media
Email & Communication
Keywords & Focus Areas
Upscale AI
Overview
Upscale AI specializes in AI-powered performance advertising solutions for ecommerce brands, focusing on streaming TV and video channels. Founded in 2021 and based in the United States with roots in Bangalore, India, the company leverages advanced artificial intelligence and machine learning to make traditional TV advertising automated, scalable, and measurable.
Its flagship product, Upscale Studio, is an AI-native platform for creating, running, and optimizing performance TV ads across streaming and connected video channels. Key features include auto-generation of streaming-ready video ads, real-time programmatic bidding, and integrated analytics and targeting tools. Guided by values of accountability, transparency, and collaboration, Upscale AI empowers fast-growing ecommerce brands to engage consumers effectively across platforms including Netflix, Amazon, and Disney.
Basic Information
| Industry | information technology & services |
|---|---|
| Revenue | 4.5M |
| Headquarters | 169 Madison Ave, New York, NY 10016-5107, United States |
| Parent Organization | |
| Alexa Ranking |
Contact Details
- Website: upscale.ai
- LinkedIn: linkedin.com/company/upscaleaihq
Key Focus Areas & Initiatives
- TV advertising
- Marketing automation
- Generative AI
- TV quality creatives
- AI creative generation
- Cost reduction
- Ad optimization
- Audience targeting
- Campaign measurement
- Attribution and incrementality
- Media & entertainment
- AI creative agency
- Holistic measurement
- Creative automation
- TV creative scaling
- AI media assistant
- AI-driven advertising
- Performance marketing
- Performance campaign automation
- Performance outcomes
- Performance TV ads
- Creative scaling
- Digital video ads
- Holistic ad impact
- Performance campaigns
- Media automation
- Automated creative production
- Streaming TV advertising
- Programmatic bidding
- Performance optimization
- Incrementality testing
- Streaming TV ad platform
- Advertising & marketing
- First-party data utilization
- Information technology & services
- Machine learning models
- Performance adtech
- B2B
- E-commerce
- D2C
- Services
- Retail
- Advertising agencies
- Marketing & advertising
- SaaS
- Computer software
- Enterprise software
- Enterprises
- Consumer internet
- Consumers
- Internet
Technologies Used
- AI
- Amazon AWS
- Android
- Circle
- Facebook Custom Audiences
- Facebook Login (Connect)
- Facebook Widget
- Gmail
- Google Apps
- Google Tag Manager
- Mobile Friendly
- Varnish
- Vimeo
Community
