Terragon Group | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Video & Media
Email & Communication
Keywords & Focus Areas
Terragon Group
Overview
Terragon Group is a Nigerian technology company founded in 2009, focused on data and marketing technology to help businesses engage mobile audiences across Africa. Based in Lagos, Nigeria, the company operates in Kenya, Ghana, South Africa, and India. Terragon utilizes data analytics and proprietary technology to provide consumer insights and facilitate intelligent marketing on mobile platforms.
The company offers the Terragon Marketing Cloud (TMC), a data-powered marketing ecosystem that integrates customer data from various sources. This platform supports advanced segmentation, personalized content delivery, and omnichannel marketing strategies. Terragon's services include a Customer Data Platform (CDP) for actionable insights, enterprise messaging solutions for personalized communications, data monetization services to unlock revenue streams, and the Adrenaline Mobile Advertising App, which was the first of its kind in Africa.
Terragon serves a wide range of clients, from small and medium-sized businesses to large enterprises, enhancing productivity and customer experiences through data-driven engagement. With significant investment and a reported revenue of around $31.5 million, the company is recognized as a leader in Africa's digital marketing technology landscape.
Basic Information
| Industry | Information technology & services |
|---|---|
| Founded | 2009 |
| Revenue | $9.8M |
| Headquarters | 98a, Island Way, Dolphin Estate, Ikoyi, Lagos, Nigeria |
| Languages | English |
Contact Details
- Phone: +234 1 515 0668
- Website: terragongroup.com
- LinkedIn: linkedin.com/company/terragon-limited
Key Focus Areas & Initiatives
- Data-driven marketing
- Customer Data Platform (CDP)
- Marketing SaaS platform
- AI & ML technologies
- Intelligent marketing
- Mobile advertising & marketing
- Software development
- Data security & privacy
- Data analytics
- Retail solutions
- Customer journey optimization
- Data management
- Mobile content management
- Customer behavior analysis
- Personalized campaigns
- Africa digital marketing
- Predictive analytics
- AI-driven insights
- Targeted campaigns
- Regional data solutions
- Omnichannel data for Africa
- Mobile audience engagement
- Africa digital ecosystem
- B2C and B2B solutions
- Data monetization
- Customer retention strategies
- Personalized marketing
- Marketing automation
- Customer profiling
- Real-time insights
- Market research
- Digital transformation
- Customer experience management
- Enterprise messaging
- Customer insights
- Loyalty management
- CRM solutions
- Cross-channel marketing
- User engagement & retention
- Data enrichment and integration
- Business intelligence
- Revenue growth opportunities
Technologies Used
- AI
- Cloudinary
- DoubleClick
- DoubleClick Conversion
- Facebook Login (Connect)
- Facebook Widget
- Gmail
- Google Apps
- Google Dynamic Remarketing
- Google Tag Manager
- Linkedin Marketing Solutions
- Microsoft Azure Hosting
- Mobile Friendly
- Nginx
- Outlook
- Quantcast
- Ubuntu
- Woo Commerce
- WordPress.org
- YouTube
- Zoho CRM
- reCAPTCHA
Community
