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Setel | Company Profile

10/13/2025

Contact Information

👤
Setel
🏢
Setel
📍
Avenue 10, Level 11, The Vertical, Bangsar South City, Kuala Lumpur 50200, MY

Industry & Market

Primary Industry
information technology & services
Location
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Company Metrics

👥Total Employees
248
⚙️Engineering
95
💼Sales Team
3
📈Marketing
10
📅Founded
2018
💰Revenue
2M

Funding Information

Annual Revenue
$2,000,000
Publicly traded company

Headcount Distribution

Total Employees
248
Departments
19

By Department

Department Breakdown

Engineering
Product Management
Arts And Design
Support
Operations
Data Science
Others

Technology Stack

Email & Communication

Gmail
Total: 11 technologies

Keywords & Focus Areas

ewallet & petrol paymentsoftware developmentvehicle maintenancecloud platformtechnologyretail integrationsmart vehicle managementmobile appapp securityinclusive mobility solutionsautomotive loyaltyautomotive loyalty programsdata securitydigital receiptspetronas stationspayment processingapp optimizationapp deploymentelectric vehicle charging stationsev charging management+10 more
30 total keywords

Setel

Overview

Setel is a Malaysian technology company that focuses on mobility and vehicle-related digital solutions through its comprehensive mobile app platform. Established in 2018, it aims to make vehicle services seamless and inclusive for motorists by consolidating essential vehicle needs into one app.

The app provides a variety of services, including fuel payments at over 1,000 PETRONAS stations, parking payments, electric vehicle charging management, e-Wallet transactions, motor insurance options, and road tax renewal services. With the addition of 24/7 auto assistance and retail purchasing capabilities, Setel targets everyday drivers in Malaysia who seek a convenient digital platform to manage their vehicle-related needs. Its ongoing mission is to innovate for improved inclusivity in mobility and to enhance user experience for all motorists.

Basic Information

Industryinformation technology & services
Founded2018
Revenue2M
HeadquartersAvenue 10, Level 11, The Vertical, Bangsar South City, Kuala Lumpur 50200, Malaysia

Contact Details

Key Focus Areas & Initiatives

  • E-wallet & petrol payment
  • Software development
  • Vehicle maintenance
  • Cloud platform
  • Retail integration
  • Smart vehicle management
  • Mobile app
  • App security
  • Inclusive mobility solutions
  • Automotive loyalty programs
  • Data security
  • Digital receipts
  • Payment processing
  • App optimization & deployment
  • EV charging stations & management
  • Automotive data insights
  • Retail store integration
  • Cloud computing & infrastructure
  • Vehicle management
  • Digital wallet & banking
  • Vehicle service booking
  • Cashless fueling & payment convenience
  • App performance & scalability
  • Road tax digital renewal
  • Real-time transactions
  • Automotive ecosystem and digital services

Technologies Used

  • AI
  • Amazon AWS
  • Amazon CloudFront
  • Cloudflare DNS
  • Gmail
  • Google Apps
  • Mailchimp Mandrill
  • MongoDB
  • React
  • Route 53
  • Zendesk

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