Back to Directory
information technology & services logo

Qualtrics | Company Profile

10/15/2025

Contact Information

👤
Qualtrics
🏢
Qualtrics
📍
333 west river park drive, provo, utah, united states

Industry & Market

Primary Industry
information technology & services
Location
Provo, Utah, United States
Public Trading
NASDAQ: XM

Company Metrics

👥Total Employees
3,539
⚙️Engineering
1,201
💼Sales Team
727
📈Marketing
103
📅Founded
2002
💰Revenue
1.5B
Alexa Ranking#585

Funding Information

Market Cap
$10.9B
Annual Revenue
$1,458,628,000
Publicly traded company

Headcount Distribution

Total Employees
3,539
Departments
19

By Department

Department Breakdown

Engineering
Sales
Support
Consulting
Education
Operations
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag ManagerHeapAnalyticsYahoo Analytics

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic RemarketingLinkedin Marketing SolutionsLinkedin Widget

Development

Bootstrap FrameworkJQuery 2.1.1

Video & Media

VimeoYouTube

Email & Communication

Gmail
Total: 68 technologies

Keywords & Focus Areas

online survey softwaremarket researchconsumer feedbackemployee feedback360 evaluationsnpspanelsvoccustomer experiencebrand experienceemployee experienceproduct experienceexperience managementsurveysenterprise feedback managementsoftwareinformation technologycomputer software: prepackaged softwaretechnologysoftware development+10 more
30 total keywords

Qualtrics

Overview

Qualtrics is an experience management company based in the United States, founded in 2002. With co-headquarters in Seattle, Washington, and Provo, Utah, it specializes in a cloud-based subscription software platform that helps organizations collect, analyze, and act on experience data (X-data) from customers, employees, products, and brands. This platform is designed to improve decision-making and operational efficiency.

Initially a survey research tool for academia, the company shifted its focus to enterprise customers in 2012 and has become a leader in the Experience Management (XM) category. It employs thousands and serves tens of thousands of customers across more than 100 countries, including a significant portion of the Fortune 100. Its offerings, such as the XM Platform and XM Discover, help organizations manage and enhance experience insights, supported by the company's ongoing strategic acquisitions in the enterprise software market.

Basic Information

Industry information technology & services
Founded 2002
Revenue 1.5B
Headquarters 333 West River Park Drive, Provo, Utah, 84604, United States
Parent Organization SAP
Alexa Ranking 585

Contact Details

Key Focus Areas & Initiatives

  • Online survey software
  • Market research
  • Consumer feedback
  • Employee feedback
  • 360 evaluations
  • NPS
  • Panels
  • VOC
  • Customer experience
  • Brand experience
  • Employee experience
  • Product experience
  • Experience management
  • Surveys
  • Enterprise feedback management
  • Software
  • Information technology
  • Computer software: prepackaged software
  • Technology
  • Software development
  • Experience platform
  • Feedback management platform
  • Customer feedback management
  • Market segmentation platform
  • Customer experience optimization
  • Healthcare
  • Feedback collection automation
  • Voice of customer
  • AI-powered insights
  • Employee engagement
  • Feedback automation system
  • Feedback collection
  • Operational improvement
  • Experience data collection
  • Feedback tools
  • Customer retention
  • Customer satisfaction measurement
  • Retail
  • Customer experience insights
  • Customer insights
  • Feedback management
  • Employee feedback tools
  • Customer journey mapping software
  • Market segmentation
  • Experience analytics platform
  • Customer journey analytics
  • AI-driven insights
  • Data-driven decisions
  • Consulting
  • Brand perception tracking
  • AI analytics
  • Education
  • Customer loyalty analytics
  • Experience data
  • Market research solutions
  • Feedback management system
  • Customer experience improvement
  • Feedback analysis system
  • Experience optimization
  • Survey software
  • Net promoter score
  • Customer journey mapping
  • Experience management platform
  • Customer experience management
  • Experience data platform
  • Net promoter score (NPS)
  • Digital analytics platform
  • Voice of customer insights
  • Customer journey
  • Customer experience software
  • Feedback automation
  • Customer experience platform
  • Experience improvement
  • Customer feedback tools
  • Customer journey insights
  • Experience management software
  • Customer loyalty
  • Customer experience tools
  • Real-time insights
  • Feedback analysis
  • Experience data analysis tools
  • Customer insights management
  • Financial services
  • Customer insights platform
  • Market segmentation tools
  • Customer satisfaction metrics
  • Information technology and services
  • Customer experience solutions
  • Customer loyalty programs
  • Brand perception tracking tools
  • Customer feedback
  • Customer loyalty management
  • Feedback collection tools
  • Data-driven decision making
  • Experience analytics
  • Digital analytics
  • Real-time customer insights
  • Customer feedback analysis
  • Customer experience technology
  • Customer satisfaction analysis
  • Customer loyalty platform
  • Feedback analysis tools
  • Data analytics
  • Market research analytics
  • Cloud software
  • Employee engagement analytics
  • Net promoter score software
  • Voice of customer (VOC)
  • Employee engagement tools
  • Customer experience strategy
  • Experience data analysis
  • Voice of customer platform
  • Survey automation
  • Experience analytics tools
  • Feedback collection system
  • Real-time data analysis
  • Digital experience analytics
  • Customer experience optimization tools
  • Customer feedback system
  • Digital feedback tools
  • Brand perception analytics
  • Customer insights generation
  • Customer feedback analysis tools
  • AI-powered customer feedback
  • Digital feedback
  • Experience optimization tools
  • Digital experience management
  • Feedback automation tools
  • Customer satisfaction
  • Brand tracking
  • Customer experience analytics platform
  • Brand perception
  • Cloud-based software
  • Experience data visualization
  • Customer retention strategies
  • Net promoter score tracking
  • B2B
  • B2C
  • B2B2C
  • E-commerce
  • D2C
  • Government
  • Services
  • Management consulting services
  • Predictive analytics
  • Business intelligence
  • Information technology & services
  • Health care
  • Health, wellness & fitness
  • Hospital & health care
  • Management consulting
  • Education management
  • Consumer internet
  • Consumers
  • Internet
  • Enterprise software
  • Enterprises
  • Computer software
  • Analytics

Technologies Used

  • AI
  • AT Internet
  • Adobe Media Optimizer
  • Adobe TestAndTarget
  • Akamai
  • Amadesa
  • Amazon AWS
  • Amcharts JS Library
  • Amplitude
  • AngularJS
  • Bing Ads
  • Bootstrap Framework
  • Cedexis Radar
  • Content.ad
  • DoubleClick
  • DoubleClick Conversion
  • Dropbox
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google AdSense
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Play
  • Google Plus
  • Google Tag Manager
  • Greenhouse.io
  • HeapAnalytics
  • Hotjar
  • JQuery 2.1.1
  • Linkedin Marketing Solutions
  • Linkedin Widget
  • Marketo
  • Microsoft Office 365
  • Mixpanel
  • Mobile Friendly
  • Multilingual
  • NSOne
  • NetSuite
  • New Relic
  • Nginx
  • ON24
  • Omniture (Adobe)
  • Qualtrics
  • Salesforce
  • Scene7
  • Segment.io
  • Shutterstock
  • SmartRecruiters
  • SurveyMonkey
  • Trustpilot
  • TubeMogul
  • Typekit
  • UltraDns
  • Vidyard
  • Vimeo
  • Wistia
  • WordPress.org
  • Yahoo Ad Manager Plus
  • Yahoo Analytics
  • YouTube
  • iTunes
  • reCAPTCHA

Affiliated Organizations & Regional Branches

Need more information?

Find decision makers, more insights and contact information about this company on Bitscale

Try Bitscale Now

Schedule your demo now!

See how BitScale can supercharge your outbound sales in a 30-minute demo

SayData

© 2025 Bitscale. Featherflow Technology Pvt Ltd

LinkedInTwitterInstagramYouTube