Purple

Overview

Purple Innovation, Inc. is a comfort technology company based in Utah. Founded by brothers Tony and Terry Pearce, it specializes in premium sleep and comfort products featuring its patented GelFlex Grid technology. This innovation is designed for pressure relief, support, and breathability.

The company became prominent with the launch of its mattress on Kickstarter in 2015 and has established itself as a leading direct-to-consumer brand recognized for high customer satisfaction in the bed-in-a-box category. Purple offers mattresses, pillows, seat cushions, bed frames, and bedding through its website, showrooms, and over 3,400 retail locations. Focused on innovation and well-being, the company is committed to improving lives through better sleep and wellness, with more than 125,000 five-star reviews from customers.

Basic Information

Contact Details

• Phone: +1 888-848-0684
• Website: purple.com
• LinkedIn: linkedin.com/company/purple-innovation-llc

Key Focus Areas & Initiatives

• Comfort products
• Seat cushions
• Mattresses
• Sleep
• Comfort
• Pillows
• Sheets
• Home
• Startup
• Mattress
• Platform beds
• Adjustable beds
• Bedding
• Ecommerce
• Decor
• Video
• Comfort technology
• Feel better
• Home furnishings
• Consumer discretionary
• Supportive sleep solutions
• Direct-to-consumer
• Sleep quality
• Support technology
• Breathable bedding
• Innovative comfort
• Comfort solutions
• Supportive sleep accessories
• Ergonomic comfort
• Supportive sleep engineering
• Supportive bedding innovation
• Pressure relief technology
• Sporting and athletic goods manufacturing
• Bed frames
• Supportive sleep science
• Supportive mattresses
• Supportive sleep manufacturing
• Supportive sleep development
• Supportive sleep design
• Sleep products
• Retail partnerships
• Gelflex grid
• Retail
• Omnichannel sales
• Retail showrooms
• Pressure relief
• Ecommerce platform
• Temperature regulation
• Sleep support technology
• Pressure point reduction
• Supportive sleep materials
• Supportive bedding
• Hyper-elastic polymer
• Support technology integration
• Supportive sleep comfort
• Supportive bed bases
• Supportive sleep innovation
• Product innovation
• Manufacturing
• Supportive sleep system
• Supportive cushions
• Supportive sleep technology
• Supportive sleep research
• Consumer goods
• Proprietary technology
• Premium sleep products
• Cushions
• Customer experience
• Pressure distribution
• B2C
• E-commerce
• Distribution
• Consumer products & retail
• Consumer internet
• Consumers
• Internet
• Information technology & services
• Mechanical or industrial engineering

Technologies Used

• ARES
• AddShoppers
• Affirm
• Amadesa
• Amazon Associates
• Atlassian Cloud
• Bing Ads
• Board
• Bootstrap Framework
• CloudFlare
• CloudFlare Hosting
• Cloudflare DNS
• Curebit
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Places
• Google Tag Manager
• HeapAnalytics
• Kenshoo
• Linkshare
• LiveRamp
• Mailchimp Mandrill
• Mobile Friendly
• NetSuite
• Olark
• Optimizely
• Oracle Commerce Cloud
• Outlook
• Paypal
• PowerReviews
• Qualtrics
• Ruby On Rails
• Salesforce
• Shopify
• Shopify Plus
• Slack
• Tealium
• The Trade Desk
• Vimeo
• VueJS
• WP Engine
• WordPress.org
• Workday Recruit
• Yotpo
• YouTube
• Zendesk
• greyscale - grey

Affiliated Organizations & Regional Branches

• Global Partner Acquisition Corp
• Intellibed