Pura Vida Miami | Company Profile - Revenue, Headcount, Tech Stack, Contacts
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Overview
Pura Vida Miami is a wellness and lifestyle brand founded in 2012 by Omer and Jennifer Horev in South Florida. The company has expanded rapidly, with over 20 locations in Florida, New York, and California, including a recent addition in New York City’s NoMad neighborhood. It focuses on providing fresh, healthy, and high-quality food made from scratch daily, using locally sourced, organic, and sustainable ingredients.
The menu features options such as organic raw acai bowls, superfood smoothies, handcrafted salads, fresh juices, wraps, artisanal baked goods, and all-day breakfast. Pura Vida Miami aims to create welcoming spaces that foster community and promote healthy living, with sustainability practices like in-house fresh produce preparation, composting leftovers, and community beach cleanups. With an estimated revenue exceeding $100 million, it is a notable player in the healthy dining and wellness sector.
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