NewDay | Company Profile - Revenue, Headcount, Tech Stack, Contacts
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Overview
NewDay is a prominent financial services company in the UK, specializing in consumer credit products. Established in 2000, it serves approximately 5.8 million customers through various brands, including Aqua, Fluid, Marbles, and Bip, the UK’s first digital-only credit card. The company offers a diverse range of credit solutions, such as revolving credit cards, Buy Now, Pay Later (BNPL) options, instalment finance, and white-label credit services for major retailers like John Lewis & Partners and Lloyds Banking Group.
Operating through Credit and Platform business units, NewDay leverages a modern technology platform that enables responsible credit decisioning and caters to a varied customer base, including near-prime borrowers. Authorized and regulated by the Financial Conduct Authority (FCA), it adheres to the Lending Code and places strong emphasis on accountability, integrity, and employee development to foster a high-performance culture.
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