Marico Limited

Overview

Marico Limited is a prominent Indian multinational consumer goods company that focuses on health, beauty, and wellness products. Founded in 1987 by Harsh Mariwala, the company has evolved from a family-owned edible oil business into a significant player in the fast-moving consumer goods (FMCG) sector, operating in over 25 countries across Asia and Africa. Headquartered in Mumbai, Marico reported a turnover of approximately USD 1.3 billion in FY 2024-25.

The company's diverse product portfolio includes well-known brands in hair care, such as Parachute and Hair & Care, and skin care brands like Mediker and Pure Sense. Marico also offers edible oils and health foods under the Saffola and True Elements brands, along with male grooming products. Its flagship product, Parachute coconut oil, remains a household staple. With a robust distribution network reaching over 1.5 million retail outlets in India and multiple manufacturing facilities across the country, Marico continues to serve millions of consumers while expanding its international presence, which contributes significantly to its revenue.

Basic Information

Industry	mechanical or industrial engineering
Founded	1990
Revenue	1.3B
Headquarters	Marico Ltd. 7th floor, Grande Palladium 175, CST Road, Kalina, Santa Cruz (East), Mumbai 400098, Maharashtra, India
Languages	English
Alexa Ranking

Contact Details

Phone: +91 22 6648 0480
Website: marico.com
LinkedIn: linkedin.com/company/maricolimited

Key Focus Areas & Initiatives

Consumer goods
Manufacturing
Hair care
Health-focused products
Supply chain
Saffola
Market research
Grooming products
Natural ingredients
Digital marketing
Product development
Food and beverage manufacturing
Brand recognition
Distribution network
Parachute
Consumer products
International markets
Market expansion in Africa
International presence
Sustainable sourcing
Quality assurance
Brand portfolio
Consumer focus
Global presence
Health and wellness
Retail distribution
Personal care products
Rural market reach
Rural distribution channels
Edible oils
Global markets
Eco-friendly packaging
Skincare
Market penetration
Consumer wellness
Consumer health focus
Natural extracts in products
Sustainability
Diversified portfolio
Natural extracts
Brand management
Product packaging
Product efficacy
Sustainability practices
FMCG
Market leader
Market leadership
Product diversification
Premium product lines
Market expansion
Digital transformation in FMCG
Product innovation
Brand portfolio diversification
Local market adaptation
Market penetration strategies
Product customization
Product portfolio
Emerging markets
Market-specific formulations
Consumer engagement
Sustainable packaging
Sustainable growth
Consumer insights
R&D
B2C
E-commerce
D2C
Retail
Skin care
Innovation
Digital transformation
Customer engagement
Online presence
Wellness
Fragrance
Nutrition
Personal care
Beauty products
Consumers
Mechanical or industrial engineering
Marketing & advertising
Food & beverage manufacturing
Food production
Health, wellness & fitness
Environmental services
Renewables & environment
Research & development
Consumer internet
Internet
Information technology & services

Technologies Used

AI
Amazon AWS
Google Analytics
Google Custom Search
Google Font API
Google Maps
Google Maps (Non Paid Users)
Google Tag Manager
Microsoft Office 365
Mobile Friendly
Outlook
Remote
SMTP.com
Salesforce
YouTube

Marico Limited | Company Profile