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magicpin | Company Profile

12/1/2025

Contact Information

👤
magicpin
🏢
magicpin
📍
Plot 379/380, Sector 29, Opp. IFFCO Chowk Metro Station, Gurugram, Haryana 122001, India

Industry & Market

Primary Industry
information technology & services
All Industries
information technology & servicesinternet
Location
Gurugram, Haryana, India

Company Metrics

👥Total Employees
357
⚙️Engineering
47
💼Sales Team
86
📈Marketing
40
📅Founded
2015
💰Revenue
100M
Alexa Ranking#38633

Funding Information

Total Funding
$107.9M
Latest Stage
Series d
Annual Revenue
$100,000,000

Headcount Distribution

Total Employees
357
Departments
19

By Department

Department Breakdown

Sales
Business Development
Engineering
Marketing
Operations
Human Resources
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Linkedin Marketing Solutions

Email & Communication

Gmail
Total: 18 technologies

Keywords & Focus Areas

e-commercemobile commerceconsumer internetinternetinformation technologytechnology, information & internetfood deliveryoffline to online transitioncustomer targetingb2bretail marketing automationretail transaction trackinglocal retail ecosystemretail customer journeyconsumer insightsretailretail customer retentiondigital retail solutionscustomer behavior analysisretail marketing analytics+10 more
30 total keywords

magicpin

Overview

magicpin is a prominent Indian hyperlocal retail platform that connects offline retailers with consumers through a digital ecosystem. The company aims to enhance local commerce by enabling users to discover, interact with, and transact at local stores. This approach drives foot traffic and sales for merchants while offering consumers rewards and personalized offers.

The platform includes a seller app, a buyer app, and a developing logistics app, supporting local retailers in sectors like food, fashion, groceries, pharma, and electronics. It operates on a pay-per-conversion model, allowing merchants to pay only when actual sales occur. With over 300,000 retail merchants and more than 10 million users across 12 major Indian cities, the platform fosters community engagement through user-generated content such as selfies and bills from local stores, while focusing on building a data-rich offline retail ecosystem that benefits both retailers and consumers.

Basic Information

Industry information technology & services
Founded 2015
Revenue 100M
Headquarters Plot 379/380, Sector 29, Opp. IFFCO Chowk Metro Station, Gurugram, Haryana 122001, India
Languages English
Alexa Ranking 38633

Contact Details

Key Focus Areas & Initiatives

  • e-commerce
  • mobile commerce
  • consumer internet
  • food delivery
  • customer targeting
  • b2b
  • retail marketing automation
  • local retail ecosystem
  • consumer insights
  • digital retail solutions
  • customer behavior analysis
  • retail marketing analytics
  • retail growth
  • local commerce
  • transaction data
  • real-time analytics
  • retail customer acquisition strategies
  • customer profiling
  • offline retail transformation
  • retail business intelligence
  • cloud technology
  • marketplace platform
  • retail customer engagement tools
  • urban consumers
  • hyperlocal marketing
  • retail marketing personalization
  • local store discovery
  • retail visibility
  • market insights
  • social commerce
  • customer loyalty
  • hyperlocal marketing strategies
  • digital marketing
  • data-driven marketing
  • digital vouchers
  • offline retail analytics
  • digital transformation
  • retail demand analytics
  • offline transactions
  • cashback rewards
  • local store promotion
  • offline retail digitization
  • customer engagement
  • customer segmentation
  • retail rewards
  • loyalty programs
  • merchant platform
  • brand discovery
  • local business promotion
  • social media engagement
  • user-generated content
  • hyperlocal delivery

Technologies Used

  • AI
  • Amazon SES
  • Android
  • Gainsight
  • Gmail
  • Google AdSense
  • Google Analytics
  • Google Apps
  • Google Cloud Hosting
  • Google Play
  • Google Tag Manager
  • Linkedin Marketing Solutions
  • Mixpanel
  • Mobile Friendly
  • Nginx
  • Razorpay
  • Route 53
  • Ubuntu

Affiliated Organizations & Regional Branches

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