LPK

Overview

LPK (Libby, Perszyk, Kathman Inc.) is a global brand design and innovation agency based in Cincinnati, Ohio, with a history dating back to 1919. Originally founded as C.H. Schaten Studios, the company has undergone several transformations before adopting its current name in 1983.

The agency specializes in brand design, experience design, and innovation, offering services such as consumer insights, brand strategy, creative development, and packaging design. With a focus on building meaningful connections between brands and consumers, the team provides strategic guidance to a diverse client roster including notable companies like Gillette, Constellation Brands, and The J.M. Smucker Company. LPK is dedicated to helping brands achieve their full potential through innovative design and research-driven insights.

Basic Information

Contact Details

• Phone: +1 513-241-6401
• Website: lpk.com
• LinkedIn: linkedin.com/company/lpk

Key Focus Areas & Initiatives

• Insights
• Strategy
• Creative
• Innovation
• Trends
• Branding
• Service design
• Interaction design
• Foresight
• Retail
• Environmental design
• Pipeline innovation
• Brand architecture
• Brand identity
• Naming
• Messaging
• Package design
• Packaging design
• Corporate brand identity
• B2B
• B2C
• Consumer insights
• Consumer strategy
• Future fluency
• Change readiness
• Business strategy
• Brand strategy
• Communication strategy
• Verbal strategy
• Customer insights
• Customer strategy
• Audience strategy
• Business consulting & services
• Brand innovation
• Design craftsmanship
• Brand positioning
• Research
• Brand identity systems
• Brand consulting
• Customer journey
• Data-driven insights
• Consumer goods
• Brand transformation
• Executive coaching
• Market insights
• Brand experience design
• Market analysis
• Verbal branding
• Brand experience
• Consumer behavior
• Brand development
• Branding & identity
• Visual identity
• Verbal identity
• Brand growth strategies
• Market research
• Design
• Visual branding
• Brand relevance
• Experience design
• Trend forecasting
• Brand engagement
• Brand differentiation
• Brand evolution
• Market trends
• Trend analysis
• Brand design
• Brand management
• Services
• Digital transformation
• Brand storytelling
• Innovation frameworks
• Brand experience platforms
• Future foresight
• Cultural understanding
• Product design
• Customer engagement
• Brand growth
• Cultural insights
• Advertising agencies
• Brand innovation frameworks
• Packaging innovation
• Market growth
• Brand strategy consulting
• Advertising & marketing
• Brand expression
• Consulting
• Design services
• Asset management
• Consumer journey mapping
• Leadership development
• Creative consultancy
• Cultural relevance
• AI in branding
• Consumer experience
• Product innovation
• Retail strategy
• Consumer validation
• Brand equity
• Cross-functional team
• Actionable insights
• White space creation
• Cultural moments
• Emerging trends
• Business growth
• Strategic vision
• Consumer motivations
• Shelf persuasion
• Community giving
• Deep discovery
• Brand ecosystem
• Consumer desires
• Pipeline development
• Action plan
• Brand restage
• Collaborative design
• Future culture
• Evolving markets
• Strategic partnerships
• Creative excellence
• CPG strategy
• Experiential marketing
• Omnichannel strategy
• Human-centered design
• Consumer products & retail
• Information technology & services
• Professional training & coaching
• Marketing & advertising

Technologies Used

• Apache
• CrazyEgg
• DigitalOcean
• Gauges
• Google Font API
• Google Tag Manager
• Gravity Forms
• Hubspot
• Mobile Friendly
• Nginx
• Outlook
• React
• Remote
• Render
• Route 53
• Sendgrid
• VueJS
• WordPress.org