LiveRamp | Company Profile
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Industry & Market
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Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
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Keywords & Focus Areas
LiveRamp
Overview
LiveRamp Holdings, Inc. is a software-as-a-service (SaaS) technology company based in San Francisco, California. Founded in 1969 as Acxiom, the company rebranded to LiveRamp in 2018 after spinning off its Acxiom Marketing Services division. The company specializes in data connectivity and collaboration platforms designed for marketing purposes.
The organization offers a comprehensive data collaboration platform that assists organizations in unifying customer and prospect data into a single, privacy-compliant view. Key services include data onboarding, data collaboration, targeted marketing activation, measurement and analytics, identity resolution, and access to a data marketplace. Its flagship product, IdentityLink, utilizes artificial intelligence to match and enrich customer data from various sources, enabling the creation of detailed customer profiles for marketing use. LiveRamp serves a wide range of clientsโincluding enterprise marketers, advertising agencies, and data providersโacross industries such as financial services, retail, and healthcare. With a global reach, LiveRamp positions itself as a leader in privacy-conscious, data-driven marketing solutions.
Basic Information
| Industry | marketing & advertising |
|---|---|
| Founded | 2011 |
| Revenue | 745.6M |
| Headquarters | 225 Bush Street, San Francisco, CA 94104, United States |
| Languages | English |
| Alexa Ranking | 77214 |
Contact Details
- Phone: +1 888-987-6764
- Website: liveramp.com
- LinkedIn: linkedin.com/company/liveramp
Key Focus Areas & Initiatives
- Data onboarding
- Big data analytics
- Marketing technology solutions
- Digital advertising platforms
- Analytics for enterprise marketing
- Secure multi-party computation
- Identity resolution without cookies
- Privacy-enhanced data collaboration
- Encryption technology for customer data
- Enterprise data management and governance
- Customer data unification
- Cross-media and cross-channel measurement
- Privacy-centric data sharing and activation
- Regulatory and data ethics compliance
- Consulting on privacy-first digital marketing
- Cloud-based data platform and integration
- Targeted audience segmentation and insights
- Real-time data activation and measurement
- Customer journey and experience optimization
Technologies Used
- Atlassian Cloud
- DemandBase
- Drift
- Gmail
- Google Apps
- KISSmetrics
- Marketo
- Microsoft Office 365
- Route 53
- SalesLoft
- Sendgrid
- VueJS
- WP Engine
- Webflow
- Zapier