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ITA Group, Inc. | Company Profile

1/5/2026

Contact Information

๐Ÿ‘ค
ITA Group, Inc.
๐Ÿข
ITA Group, Inc.
๐Ÿ“
7000 Vista Dr, West Des Moines, Iowa 50266, US

Industry & Market

Primary Industry
management consulting
Location
West Des Moines, Iowa, United States

Company Metrics

๐Ÿ‘ฅTotal Employees
315
โš™๏ธEngineering
48
๐Ÿ’ผSales Team
42
๐Ÿ“ˆMarketing
16
๐Ÿ“…Founded
1963
๐Ÿ’ฐRevenue
300M

Funding Information

Annual Revenue
$300,000,000
Publicly traded company

Headcount Distribution

Total Employees
315
Departments
19

By Department

Department Breakdown

Business Development
Engineering
Sales
Operations
Support
Accounting
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetLinkedin Marketing Solutions

Video & Media

VimeoYouTube
Total: 37 technologies

Keywords & Focus Areas

eventsincentive travelwholesale distributor incentiveschannel incentivessales incentivesservice incentivesemployee engagementemployee recognitionaward fulfillmentanalyticsemployee retentionorganizational cultureincentivescustomer experienceevent marketingchannel partner solutionsbusiness consulting & servicesprogram scalabilityprogram personalizationemployee experience+10 more
30 total keywords

ITA Group, Inc.

Overview

ITA Group, Inc., also known as ITAGroup, is a global engagement agency headquartered in West Des Moines, Iowa. Established in 1963, the company has evolved from a travel service provider into a performance marketing organization with an emphasis on motivating employees, channel partners, and customers through audience-centered experiences and the EPIC Design framework.

The company provides comprehensive engagement solutions, including event design and execution, incentive travel programs, employee recognition initiatives, channel partner programs, customer loyalty strategies, market research, and learning and development services. Their research-driven and technology-enabled approach delivers personalized journeys that foster sales growth, retention, and brand allegiance.

Basic Information

Industrymanagement consulting
Founded1963
Revenue300M
Headquarters7000 Vista Dr, West Des Moines, Iowa 50266-9310, United States
LanguagesEnglish

Contact Details

Key Focus Areas & Initiatives

  • Events
  • Incentive travel
  • Channel incentives
  • Sales incentives
  • Employee engagement
  • Employee recognition
  • Award fulfillment
  • Analytics
  • Employee retention
  • Organizational culture
  • Event marketing
  • Channel partner solutions
  • Program scalability
  • Program personalization
  • Customer journey mapping
  • Event management
  • Customer loyalty
  • Hybrid event solutions
  • Global incentive programs
  • Program optimization
  • Customer relationship management
  • Event content creation
  • Innovation
  • Customer engagement platform
  • Behavior change incentives
  • Community involvement
  • Multilingual event support
  • Community engagement initiatives
  • Corporate social responsibility
  • Employee stock ownership plan
  • Program automation
  • Corporate events
  • Digital engagement
  • Data-driven event design
  • Behavioral incentives
  • Learning and development
  • Consulting
  • Cultural relevance in engagement
  • Digital events
  • Virtual and hybrid engagement
  • Measurable impact
  • Program analytics
  • Recognition programs
  • Event strategy
  • Group travel
  • Performance improvement strategies
  • Loyalty platform
  • Event analytics
  • Event sponsorship
  • Virtual and hybrid events
  • Customized recognition awards
  • Customer engagement
  • Brand activation
  • Multichannel marketing
  • Sponsorship management
  • Stakeholder communication
  • Attendee experience
  • Stakeholder engagement
  • Learning programs
  • ESG reporting in events
  • Employee well-being programs
  • Sustainable event practices
  • Data-driven insights
  • Performance improvement
  • Supply chain engagement
  • International engagement solutions
  • Digital transformation in engagement
  • Culturally relevant programs
  • Program impact measurement
  • Global expansion
  • Employee recognition platform
  • Event branding
  • Program customization
  • Audience segmentation
  • Stakeholder analytics
  • Market research
  • Event production
  • Event risk management
  • Data visualization
  • EPIC design methodology
  • Remote event management
  • Client-first culture
  • Brand storytelling
  • Travel and tourism
  • Sponsorship activation
  • Brand storytelling in events
  • Technical event production
  • Air management
  • Destination management
  • Communications
  • Milestone awards
  • Channel strategy consulting
  • Points-based awards
  • Sponsorship
  • Travel management
  • Event gifting
  • Employee incentives
  • Non-sales incentives
  • Event execution
  • Crisis management
  • Budget management
  • Vendor management
  • Group travel logistics
  • Online booking tools
  • Customer solutions technology
  • Flight monitoring
  • Personalized experiences
  • Data privacy compliance
  • Service excellence
  • Custom engagement solutions
  • Global capabilities
  • Client-first approach
  • Risk mitigation
  • In-house event logistics
  • Employee-owned business
  • Transparency and trust
  • Impact-driven design
  • Education
  • Transportation & logistics
  • Information technology & services
  • Marketing & advertising
  • Events services
  • CRM
  • Sales
  • Enterprise software
  • Leisure, travel & tourism

Technologies Used

  • ADP Workforce Now
  • ASP.NET
  • AdRoll
  • Adobe Media Optimizer
  • Amadesa
  • Amazon AWS
  • Atlassian Cloud
  • Bizible
  • Cedexis Radar
  • DNS Made Easy
  • DemandBase
  • Drift
  • Drupal
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Google Analytics
  • Google Font API
  • Google Tag Manager
  • Hotjar
  • Linkedin Marketing Solutions
  • LiveRamp
  • Marketo
  • Microsoft Office 365
  • Mimecast
  • Mobile Friendly
  • New Relic
  • OneTrust
  • Remote
  • Route 53
  • Sage Intacct
  • Salesforce
  • ShareThis
  • Vimeo
  • Webflow
  • WordPress.org
  • YouTube

Affiliated Organizations & Regional Branches

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