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HG Insights | Company Profile

1/2/2026

Contact Information

👤
HG Insights
🏢
HG Insights
📍
1 N Calle Cesar Chavez, STE 100, Santa Barbara, CA 93103, US

Industry & Market

Primary Industry
information technology & services
All Industries
information technology & servicesinternetcomputer software
Location
Santa Barbara, California, United States

Company Metrics

👥Total Employees
216
⚙️Engineering
60
💼Sales Team
31
📈Marketing
23
📅Founded
2010
💰Revenue
35M

Funding Information

Total Funding
$26.3M
Latest Stage
Private equity
Annual Revenue
$35,000,000

Headcount Distribution

Total Employees
216
Departments
19

By Department

Department Breakdown

Engineering
Sales
Marketing
Support
Data Science
Human Resources
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesGoogle Dynamic RemarketingLinkedin Marketing Solutions

Video & Media

VimeoYouTube

Email & Communication

Gmail
Total: 58 technologies

Keywords & Focus Areas

market intelligencecompetitor intelligencetechnographicsdata enrichmentaccount scoringmarketplacesbusiness intelligencedata mininglead generationinformation technologyadvertisingenterprise softwareanalyticssoftwareconsumer internetinternetsoftware developmentai modelsreal-time analyticstechnographic data+10 more
30 total keywords

HG Insights

Overview

HG Insights is a technology intelligence and revenue growth intelligence company based in Santa Barbara, California. Founded in 2010, it specializes in providing data-driven insights that help B2B technology firms and global enterprises analyze markets, target prospects, and optimize their go-to-market strategies.

The company processes billions of unstructured digital documents daily to extract insights on technology adoption, IT spending, cloud usage, and buyer intent. Its offerings include an AI-powered Revenue Growth Intelligence Platform, time series analysis for tracking technology trends, and refined Ideal Customer Profiles to enhance marketing efforts. In addition, HG Insights provides contract and spend intelligence to inform procurement strategies and serves a diverse range of large technology companies and B2B enterprises, including notable clients like Equinix, Cisco, and Hewlett Packard Enterprise.

Basic Information

Industry information technology & services
Founded 2010
Revenue 35M
Headquarters 1 North Calle Cesar Chavez, Santa Barbara, California, 93103, United States
Languages English

Contact Details

Key Focus Areas & Initiatives

  • Market intelligence
  • Competitor intelligence
  • Technographics
  • Data enrichment
  • Account scoring
  • Marketplaces
  • Business intelligence
  • Data mining
  • Lead generation
  • Information technology
  • Advertising
  • Enterprise software
  • Analytics
  • Software
  • Consumer internet
  • Software development
  • AI models
  • Real-time analytics
  • Technographic data
  • Marketing automation
  • Data processing
  • Technology spend data
  • AI datasets
  • Data governance
  • Technology usage analytics
  • Market whitespace analysis
  • Market exploration
  • AI maturity index
  • AI-driven datasets
  • Market opportunity
  • Competitive intelligence
  • Intent-based leads
  • Market reports
  • User experience
  • GTM strategy
  • Enterprise data
  • Technology deployment insights
  • Market trends
  • B2B technology
  • Services
  • Software as a service
  • Other scientific and technical consulting services
  • Innovation
  • Technology footprint analysis
  • Data pipelines
  • Data warehouse
  • Data-driven marketing
  • Technology spend forecasting
  • Cloud computing
  • Technology adoption tracking
  • Data-driven decision making
  • Big data
  • Predictive analytics
  • Market analysis
  • Technology usage patterns
  • Data security
  • Predictive modeling
  • Data management
  • Data science techniques
  • Data collection
  • Market research
  • Technology market sizing
  • Technology lifecycle
  • Data quality
  • Contract insights
  • Data integration
  • Technology adoption
  • B2B
  • Contract data
  • Customer marketing insights
  • CRM integration
  • Buyer intent insights
  • Cloud data
  • Account targeting
  • Data analytics
  • Sales enablement
  • Spend intelligence
  • Buyer intent
  • Generative AI
  • Technology landscape
  • Customer engagement
  • AI algorithms
  • Technographics data
  • Technology maturity assessment
  • Technology spend
  • Revenue growth intelligence
  • Data science
  • Industry insights
  • ICP refinement
  • Buyer signals
  • Sales acceleration tools
  • Technology contract analysis
  • Customer insights
  • Buyer behavior signals
  • Machine learning
  • Enterprise technology intelligence
  • Technology growth trends
  • Consulting
  • Global market insights
  • Data science methodologies
  • Technology vendor analysis
  • Data visualization
  • Competitive analysis
  • Natural language processing
  • Technology penetration
  • AI
  • Market segmentation tools
  • Market analysis platform
  • Data visualization tools
  • Market sizing
  • Pipeline acceleration
  • Technology maturity index
  • Growth analytics
  • Technology landscape analysis
  • Account-based marketing support
  • AI copilot
  • Data automation
  • Technology install signals
  • AI-powered GTM solutions
  • Market segmentation
  • Technology install data
  • Technology contract insights
  • Growth opportunity identification
  • Data platform
  • Technology intelligence
  • Data-driven insights
  • Ideal customer profile
  • Sales intelligence
  • Marketing account intelligence
  • IT spend analysis
  • Enterprise resource planning
  • Competitor analytics
  • Buyer intent signals
  • Cloud product adoption
  • Data subscriptions
  • Strategic planning
  • Profit maximization
  • Territory alignment
  • Lead prioritization
  • B2B targeting
  • Competitive displacement
  • Granular data
  • Cloud consumption
  • AI maturity
  • Purchase propensity
  • IT budget forecasting
  • Partner intelligence
  • Business insights
  • Revenue growth
  • Sales performance
  • Account analysis
  • SaaS solutions
  • CRM integrations
  • Historical data analysis
  • Market share insights
  • Cloud revenue strategies
  • Account-based marketing
  • Firmographics
  • Competitive landscape
  • Network intelligence
  • Product adoption
  • Whitespace analysis
  • Technology installations
  • Information technology & services
  • Enterprises
  • Computer software
  • Marketing & advertising
  • Sales
  • Consumers
  • SaaS
  • UX
  • Computer & network security
  • Artificial intelligence

Technologies Used

  • AI
  • AdRoll
  • Adobe Media Optimizer
  • Amazon AWS
  • Amazon SES
  • AppDynamics
  • Atlassian Cloud
  • Cedexis Radar
  • CloudFlare Hosting
  • Cloudflare DNS
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • FontDeck
  • FullStory
  • Gmail
  • Google Analytics
  • Google Apps
  • Google Cloud Hosting
  • Google Dynamic Remarketing
  • Google Font API
  • Google Tag Manager
  • Greenhouse.io
  • Hotjar
  • Hubspot
  • Intercom
  • Intershop
  • Leadfeeder
  • Lever
  • Linkedin Marketing Solutions
  • Mailchimp Mandrill
  • Marketo
  • Mixpanel
  • Mobile Friendly
  • Nginx
  • Optimonk
  • Phoenix
  • React
  • React Redux
  • Remote
  • Route 53
  • Ruby On Rails
  • Segment.io
  • Sendgrid
  • Shopify
  • Snowflake
  • Stripe
  • Typekit
  • Varnish
  • Vimeo
  • VueJS
  • WP Engine
  • Webflow
  • Wistia
  • WordPress.org
  • YouTube
  • Zendesk
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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