Harte Hanks | Company Profile
Harte Hanks
Overview
Harte Hanks is a global customer experience and marketing services company specializing in data-driven strategies, analytics, and actionable insights. Established as a newspaper business in 1923, it evolved over the decades to offer customer experience strategy development, marketing technology, creative services, digital marketing, customer care, and logistics support for marketing programs. The company helps clients attract and engage customers through seamless execution and thoughtful engagement strategies.
Serving diverse industries such as retail, financial services, pharmaceuticals, and technology, Harte Hanks boasts a roster of well-known brands, including Bank of America, Pfizer, and Ford. With operations spanning the Americas, Europe, and Asia Pacific, it leverages advanced technology to maintain its leadership in customer engagement and marketing services.
Basic Information
Industry | marketing & advertising |
---|---|
Founded | 1923 |
Revenue | 181.4M |
Headquarters | 2 Executive Dr, Chelmsford, MA 01824-2565, United States |
Languages | English |
Alexa Ranking |
Contact Details
- Phone: +1 210-829-9000
- Website: hartehanks.com
- LinkedIn: linkedin.com/company/hartehanks
Key Focus Areas & Initiatives
- Direct marketing
- Agency services
- Data services
- Database marketing
- Digital marketing
- Direct mail
- Fulfillment
- Pharmaceutical marketing
- Retail marketing
- Social media
- Ecommerce
- Customer care
- Demand generation
- CRM
- Customer experience
- B2B marketing
- Healthcare marketing
- Content creation
- Creative services
- Strategy & analytics
- Logistics
- Advertising
- Advertising services
- Customer support solutions
- Customer engagement platforms
- Multi-channel engagement
- Marketing services
- Customer support technology platforms
- Customer support analytics
- Customer service outsourcing
- Customer satisfaction metrics
- Self-service technologies
- Content marketing
- Customer support operations
- Data cleansing
- Customer support quality
- Data enrichment
- Customer insights
- Relationship marketing
- Data acquisition
- B2C email marketing
- Customer satisfaction improvement
- Logistics support
- Account based marketing
- Targeted direct mail
- Paid social
- Customer loyalty
- Digital campaigns
- Campaign management
- Marketing technology
- Search engine marketing
- Lead generation
- Operational efficiency
- Customer support outsourcing
- Personalization
- Customer engagement
Technologies Used
- Amazon SES
- Drupal
- JQuery 2.1.1
- Magento
- OneTrust
- Outlook
- React
- WP Engine
- Webflow
Affiliated Organizations & Regional Branches
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