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Finstro | Company Profile

11/5/2025

Contact Information

👤
Finstro
🏢
Finstro
📍
1 York Street Sydney, Level 5, Sydney, NSW 2000, AU

Industry & Market

Primary Industry
financial services
Location
Sydney, New South Wales, Australia

Company Metrics

👥Total Employees
68
⚙️Engineering
16
💼Sales Team
11
📈Marketing
2
📅Founded
2014
💰Revenue
3M

Funding Information

Annual Revenue
$3,000,000
Publicly traded company

Headcount Distribution

Total Employees
68
Departments
19

By Department

Department Breakdown

Engineering
Sales
Finance
Business Development
Operations
Information Technology
Others

Technology Stack

Analytics & Tracking

Google Tag Manager

Email & Communication

Outlook
Total: 16 technologies

Keywords & Focus Areas

real time analyticspayclear invoicestrade paymentsloanscashflow solutionsfinancial analyticsbusiness transactionscredit scoringtrade creditdigital trade paymentsdigital trade creditcredit approval processfintechbusiness cashflowtransaction managementsecure paymentsbusiness growthfinancial servicese-commerce+10 more
30 total keywords

Finstro

Overview

Finstro is an Australian fintech company based in Sydney, specializing in flexible and accessible finance solutions for small and medium-sized enterprises (SMEs). Founded in 2012, it aims to provide a modern alternative to traditional banking by leveraging technology for quick approvals and user-friendly platforms.

The company offers a range of services, including business loans, lines of credit, cash flow management solutions, and innovative trade payment tools. These services help SMEs manage cash flow efficiently and support their growth with technology-driven financial products that simplify financial processes for business owners.

With a dynamic corporate culture, Finstro emphasizes collaboration and customer-centricity, creating an environment that empowers employees and enhances client service. The company has been recognized for its positive workplace culture and high employee satisfaction.

Basic Information

Industry Financial services
Founded 2014
Revenue 3M
Headquarters 1 York St, Sydney, New South Wales, 2000, Australia

Contact Details

Key Focus Areas & Initiatives

  • Real time analytics
  • Pay & clear invoices
  • Trade payments
  • Business loans & funding
  • Cashflow solutions
  • Financial analytics
  • Credit scoring & reporting
  • Digital trade payments & credit
  • Credit approval process
  • Fintech innovation
  • Business transaction management
  • Secure digital payments
  • E-commerce payment tools
  • SME payment platform
  • Operational efficiency
  • Invoice and receivables financing
  • Risk and credit management
  • Digital banking solutions
  • Mobile app for payments
  • Online credit application & onboarding
  • ERP integration
  • Business intelligence & analytics
  • B2B trade credit management
  • Working capital solutions
  • Accounts receivable/payable processing
  • Automated payment reconciliation
  • Business automation tools
  • Flexible payment terms
  • Supplier/buyer financing & credit
  • Virtual and physical card solutions
  • Cash management & discount negotiation
  • Distribution & logistics finance

Technologies Used

  • Amazon AWS
  • Amazon SES
  • Atlassian Cloud
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Play
  • Google Tag Manager
  • Microsoft Office 365
  • Mobile Friendly
  • MouseFlow
  • Outlook
  • Pardot
  • Remote
  • Route 53
  • Salesforce
  • VueJS

Affiliated Organizations & Regional Branches

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