FairPrice Group | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Other
Keywords & Focus Areas
FairPrice Group
Overview
Singapore's leading retailer, established in 2019 as a social enterprise co-operative, strives to make daily essentials affordable and accessible for everyone. Serving over 1 million customer interactions daily across more than 570 locations, the organization has evolved since its original founding as NTUC FairPrice Co-operative Ltd in 1973, integrating four entities to enhance customer service and focus on sustainability.
Offering a wide range of food and essential products through various retail formats including supermarkets, convenience stores, and pharmacies, it features proprietary housebrands for quality assurance and operates a popular online portal attracting over 700,000 visitors monthly. With food services through Kopitiam and Foodfare, a rewards program, and a deep commitment to community support, the group has returned over $900 million to local communities through diverse initiatives.
Basic Information
| Industry | retail |
|---|---|
| Founded | 2019 |
| Revenue | 778M |
| Headquarters | 1 Joo Koon Circle #13-01, Singapore, 629117, Singapore |
Contact Details
- Website: fairpricegroup.com.sg
- LinkedIn: linkedin.com/company/fairprice-group
Key Focus Areas & Initiatives
- Food manufacturing
- Affordability
- Sustainability initiatives
- Food donation drive
- Low carbon economy
- Green lifestyles
- Sustainable procurement
- Community impact
- Supply chain management
- Community outreach
- Wellness
- Community fridge
- Community services
- Digital platform
- Food solutions
- Logistics
- Online shopping
- Food safety
- Community programs
- Health and wellness
- Food and beverage
- Convenience store
- Product sourcing
- E-commerce
- Sustainable practices
- Rewards program
- Community support
- Food resilience
- Sustainable packaging
- Corporate social responsibility
- Food waste reduction
- Housebrand products
- Food security
- Community bonding
- Food resilience strategies
- Operational efficiency
- Groceries
- Healthy eating
- Loyalty programme
- Food drive
- Fair pricing
- Nutrition education
- Circular economy
- Low carbon footprint
- Volunteer program
- Ready-to-eat meals
- Ready-to-cook meals
- Affordable meals
- Healthier lives
- Institutional catering
- Fresh produce
- Local products
- Daily essentials
- Household savings
- Textbook donation
- Nutritional information
- Kids nutrition programme
- Brand loyalty
- Food access
- Customer-first approach
- Employee engagement
- Social mission
- Ethical sourcing
- Inclusive community
- Community impact initiatives
- Charitable donations
- Meal distribution
- Employment support
- Family meal planning
- Supporting livelihoods
- Customer rewards
Technologies Used
- ExactTarget
- Route 53
- SendInBlue
- WP Engine
Community
