Epsilon

Overview

Epsilon is a prominent marketing technology and data-driven solutions provider. The company focuses on enhancing customer engagement and delivering measurable results through person-first identity, AI, and creative decisioning. It equips brands with the necessary data, technology, and services to understand consumers and engage them consistently across various channels.

Epsilon offers a wide range of services, including digital experience services, data solutions, customer data management, and marketing automation. Its integrated digital marketing platform, Epsilon PeopleCloud, personalizes customer journeys at scale by combining first-party data with proprietary data in a secure environment. The company is dedicated to helping brands maintain ongoing conversations with consumers, driving sales and increasing brand loyalty through effective marketing strategies.

Basic Information

Contact Details

• Phone: +1 614-729-4000
• Website: epsilon.com
• LinkedIn: linkedin.com/company/epsilon

Key Focus Areas & Initiatives

• marketing data
• marketing technology
• insight
• strategy
• creative services
• loyalty marketing
• email
• digital messaging
• customer acquisition
• retention
• digital
• relationship marketing
• omnichannel
• crosschannel marketing
• offline
• experiential marketing
• advertising services
• information technology and services
• b2b
• audience segmentation tools
• predictive technology
• personalization engines
• consumer recognition
• retail
• real-time data processing
• offline customer data activation
• customer data platform (cdp)
• predictive customer behavior
• consulting
• retail media advertising
• outcome-based marketing
• consumer identity data
• identity platform
• customer insights
• real-time marketing
• campaign bidding optimization
• cross-channel campaign optimization
• audience segmentation
• retail media solutions
• audience analytics
• predictive analytics
• campaign optimization
• contextual advertising
• ai creative decisioning
• customer experience
• data analytics
• audience activation
• predictive customer insights
• privacy-safe data management
• cross-device targeting
• apple device user targeting
• privacy-safe advertising environments
• targeted messaging
• geolocation targeting
• customer experience design
• customer data management
• customer data unification
• contextual targeting
• ai-driven marketing
• customer engagement
• digital media buying
• advertising agencies
• ai-powered creative decisioning
• digital ad targeting
• marketing automation
• digital advertising platform
• customer data activation
• multi-channel activation
• multi-channel marketing
• customer loyalty programs
• privacy-first data solutions
• privacy compliance
• audience targeting
• data privacy
• consumer recognition technology
• services
• customer data platform
• data management
• marketing and advertising
• machine learning optimization
• consumer identity graph
• predictive customer lifetime value
• geotargeting
• personalized marketing
• dynamic message tailoring
• identity resolution
• machine learning models
• messaging solutions
• b2c
• multi-device recognition
• api integration
• data-driven insights
• customer journey personalization
• digital media buying platforms
• loyalty solutions
• offline customer reach
• privacy-safe environments
• customer journey orchestration
• e-commerce
• consumer products & retail
• marketing & advertising
• information technology & services
• enterprise software
• enterprises
• computer software
• saas
• consumer internet
• consumers
• internet

Technologies Used

• AI
• API Gateway
• AWS Bedrock
• AWS Cost Explorer
• AWS Cost and Usage Report
• AWS Organizations
• AWS SDK for JavaScript
• AWS Trusted Advisor
• Adobe Media Optimizer
• Akamai DNS
• Amazon CloudFront
• Amazon QuickSight
• Amazon SES
• Amazon Web Services (AWS)
• Anaplan
• Angular
• Apache Spark
• Atlassian Cloud
• Azure Cost Management
• Cedexis Radar
• Chrome
• CrazyEgg
• Databricks
• Delta Lake
• Dotomi
• DoubleClick
• DoubleClick Conversion
• Drupal
• Eloqua
• Facebook Login (Connect)
• Facebook Widget
• Gem
• Gemini
• Git
• GitLab
• Gmail
• Google
• Google Analytics
• Google Apps
• Google Cloud BigQuery
• Google Cloud Platform
• Google Dynamic Remarketing
• Google Tag Manager
• Google Trends
• Hadoop HDFS
• Hubspot
• IBM Cloudability
• IBM Cognos Analytics
• Javascript
• Jira
• Kubecost, an IBM Company
• Kubernetes
• Lambda Cloud
• Linkedin Login
• Linkedin Marketing Solutions
• Linkedin Widget
• LiveRamp
• Looker
• Metabase
• Microsoft Azure
• Microsoft Azure Monitor
• Microsoft Office 365
• Microsoft.NET Core 3.1
• Mixpanel
• Mobile Friendly
• Omniture (Adobe)
• OneTrust
• Oracle Analytics Cloud
• Outlook
• PEO
• PostgreSQL
• PowerBI Tiles
• PySpark
• Python
• Qualtrics
• Route 53
• SAP
• SQL
• Salesforce
• Salesforce CRM
• Salesforce CRM Analytics
• Salesforce Marketing Cloud
• Scala
• Scylla
• Slack
• Spark
• Spring Boot
• SynXis (Sabre Hospitality)
• Tableau
• Tableau CRM
• Terraform
• TypeScript
• Unica
• Unity Catalog
• VMWare CloudHealth
• Vertex AI
• Vimeo
• Yieldify
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Retargetly
• Odometer Gears Ltd
• Hyper Marketing Inc