Curefit

Overview

Founded in 2016 by Mukesh Bansal and Ankit Nagori, this prominent Indian health and wellness company was originally launched as CureFit and has since evolved into a comprehensive platform that integrates physical fitness, mental wellness, nutrition, and medical care. With a valuation exceeding $1 billion, it serves millions of customers across India, making fitness and wellness accessible and engaging.

Offerings include group workouts, gym training, swimming, and digital workout videos through the app. The Mind.fit division provides yoga, meditation, and therapy sessions for mental health support. Healthy meals are available via the Eat.fit marketplace, while teleconsultations and medical services further enhance the wellness ecosystem. Fitness apparel and equipment support workout routines, targeting health-conscious individuals, corporate clients, and franchise partners. Community-building and resilience are core to its mission to be a one-stop destination for health and fitness needs.

Basic Information

Contact Details

• Phone: +91 22610 94444
• Website: cult.fit
• LinkedIn: linkedin.com/company/cult.fit

Key Focus Areas & Initiatives

• health
• wellness
• health & wellness
• fitness
• mobile health
• personal health
• health care
• wellness & fitness services
• personalized workout plans
• digital workouts
• unicorn valuation
• wellness app
• healthcare and fitness convergence
• user engagement
• b2c
• acquisition strategy
• fitness market disruption
• health monitoring
• fitness and mental health integration
• e-commerce
• fitness services
• technology-enabled health services
• holistic health
• personalized fitness
• offline gyms
• digital health services
• wellness ecosystem
• integrated health ecosystem
• innovation
• services
• health and wellness
• hybrid fitness model
• retail
• holistic wellness approach
• online workouts
• on-demand classes
• personalized health plans
• gamification
• fitness and lifestyle management
• preventive care
• fitness subscription
• personal training
• expansion and growth
• personalized fitness plans
• primary healthcare
• real-time workout tracking
• healthtech
• online-offline fitness
• nutrition
• mental wellness support
• hybrid platform
• digital health innovation
• fitness community
• fitness and health integration
• fitness app personalization
• largest fitness chain in india
• healthcare technology
• nutrition services
• group classes
• yoga
• acquisition
• fitness industry india
• weight loss
• mental wellness
• b2b
• fitness app features
• tech-driven fitness
• fitness and nutrition
• group workouts
• healthy meal delivery
• preventive health
• wellness solutions
• gamified fitness
• comprehensive wellness ecosystem
• fitness innovation
• d2c
• health and wellness platform
• technology-driven wellness
• mental health
• fitness ecosystem
• holistic health monitoring
• on-demand videos
• digital health
• fitness industry growth
• fitness market india
• urban population
• digital fitness platform
• investment funding
• growth strategy
• digital health tracking
• fitness centers
• fitness technology
• urban fitness
• fitness industry disruption
• subscription-based model
• digital health engagement
• urban wellness solutions
• health data analytics
• fitness tracking
• fitness app
• medical care integration
• real-time tracking
• offices of all other health practitioners
• health and fitness
• hybrid fitness
• subscription model
• preventive health solutions
• fitness personalization
• gym membership
• at-home workouts
• hiit
• strength training
• dance fitness
• calorie tracking
• nutrition guidance
• meditation
• mental fitness
• body transformation
• live workouts
• corporate fitness
• fitness journey
• fitness goals
• exercise programs
• custom workout plans
• health assessment
• sport activities
• family fitness
• mindfulness
• fitness studio
• luxury gyms
• elite gyms
• pro gyms
• home fitness
• pranayama
• body composition analysis
• hiit classes
• yoga asanas
• fitness challenges
• fitness subscriptions
• well-being
• social fitness
• live streaming workouts
• meditation classes
• wellness hub
• healthcare
• hospital & health care
• internet
• information technology & services
• consumer internet
• consumers
• personal coaching

Technologies Used

• AI
• Adobe Media Optimizer
• Alteryx
• Amazon AWS
• Amazon CloudFront
• Amazon Elastic Load Balancer
• Amazon SES
• AngularJS
• Apache
• Atlassian Cloud
• Backbone JS Library
• Bing Ads
• Bootstrap Framework
• Cedexis Radar
• CloudFlare Hosting
• Cloudflare DNS
• Data Analytics
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Errorception
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Gmail
• Google AdWords Conversion
• Google Analytics
• Google Apps
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Play
• Google Remarketing
• Google Tag Manager
• Linkedin Marketing Solutions
• Mailchimp Mandrill
• Micro
• Mixpanel
• Mobile Friendly
• MongoDB
• Phusion Passenger
• React
• Route 53
• Ruby On Rails
• SOASTA
• Salesforce
• Snowflake
• Tableau
• Twitter Advertising
• Ubuntu
• Vimeo
• WordPress.org
• YouTube
• iTunes
• reCAPTCHA

Affiliated Organizations & Regional Branches

• a1000yoga Academy
• Seraniti
• FitKit Wellness
• Onyx
• Treadfit Technologies Pvt. Ltd.
• One Fitplus
• RPM Fitness - Winthrop
• cult.sport
• Fitternity