Colateral | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Email & Communication
Keywords & Focus Areas
Colateral
Overview
Colateral is a SaaS platform specializing in retail media management for store retailers, brands, and agencies. It provides a comprehensive operating system for managing in-store and retail media campaigns, with a focus on monetizing physical store inventory and enhancing customer experiences. With an intuitive user interface, ongoing updates driven by customer feedback, and 24/7 support, Colateral delivers a reliable solution boasting 99% uptime over the past six years.
The platform offers tools for campaign management, location and inventory management, creative and content management, execution, operations, and analytics. Users benefit from the ability to manage campaigns, track inventory, monitor marketing spaces, and analyze performance in real time. Colateral supports API access and third-party integrations, extending adaptability to sectors such as healthcare, and starts pricing at £12,000 per month for brands, agencies, and retailers seeking to optimize their retail media strategies.
Basic Information
| Industry | information technology & services |
|---|---|
| Founded | 2015 |
| Revenue | 1.2M |
| Headquarters | 30 Ferris Town, Truro, Cornwall, England, United Kingdom TR1 3 |
| Languages | English |
| Alexa Ranking |
Contact Details
- Phone: +44 33 0056 3800
- Website: colateral.io
- LinkedIn: linkedin.com/company/colateral-instore
Key Focus Areas & Initiatives
- Retail media management
- Campaign management
- Location and inventory management
- Creative and content management
- Analytics and insights
- Store profiling
- Marketing automation
- Omnichannel marketing
- Demand generation
- Performance analytics
- API access and integrations
- Store asset tracking
- Store profile management
- Customer engagement
- Retail media platform
- Order management
- Campaign targeting
- Store inventory management
- Display compliance
- Store profile updates
- Creative automation
- Artwork automation
- Store layout shifts
- Store refits
- Store-based media assets
- Enterprise software
Technologies Used
- AI
- Adobe Media Optimizer
- Docker
- Gmail
- Google Analytics
- Google Apps
- Google Cloud Hosting
- Google Tag Manager
- Hotjar
- Hubspot
- IoT
- Leadfeeder
- Linkedin Marketing Solutions
- MailChimp SPF
- Microsoft Office 365
- Mobile Friendly
- Nginx
- QuickBooks
- Remote
- Render
- The Trade Desk
- Typekit
- WP Engine
- WordPress.org
- reCAPTCHA