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Blend | Company Profile

12/18/2025

Contact Information

👤
Blend
🏢
Blend
📍
415 Kearny St, San Francisco, CA 94108, US

Industry & Market

Primary Industry
information technology & services
Location
San Francisco, California, United States
Public Trading
NASDAQ: BLND

Company Metrics

👥Total Employees
339
⚙️Engineering
137
💼Sales Team
22
📈Marketing
10
📅Founded
2012
💰Revenue
162M
Alexa Ranking#436531

Funding Information

Market Cap
$807.8M
Annual Revenue
$162,019,000
Publicly traded company

Headcount Distribution

Total Employees
339
Departments
19

By Department

Department Breakdown

Engineering
Support
Finance
Operations
Sales
Business Development
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic RemarketingLinkedin Marketing Solutions

Email & Communication

Gmail
Total: 37 technologies

Keywords & Focus Areas

enterprise softwarebig databankingconsumer lendingsoftwarefinancial servicesinformation technologyfinancecomputer software: programming data processingtechnologysoftware developmentservicescustomer onboardingself-serve capabilitiesscalable platformapi integrationsworkflow managementmarket shift adaptationmortgage processingroi optimization+10 more
30 total keywords

Blend

Overview

Blend is a cloud-based financial technology company founded in 2012 and based in San Francisco, California. The company focuses on modernizing consumer banking and lending processes for financial institutions, including banks, credit unions, and mortgage servicers. It aims to simplify and enhance the consumer banking experience by streamlining workflows such as mortgage and loan applications through intuitive software solutions.

The company offers a suite of configurable, low-code digital products that support a wide array of financial services, including mortgages, home equity loans, vehicle loans, personal loans, credit cards, and deposit accounts. Its platform features a Journey Builder, allowing institutions to create personalized customer journeys and integrate with third-party providers for a seamless experience. With a focus on partnership and scalability, Blend helps improve loan processing times, grow loan volumes, and enhance deposit conversion for top financial institutions, underscoring its impact within the fintech sector.

Basic Information

Industry information technology & services
Founded 2012
Revenue 162M
Headquarters 415 Kearny Street, San Francisco, CA 94108, United States
Languages English
Alexa Ranking 436531

Contact Details

Key Focus Areas & Initiatives

  • enterprise software
  • big data
  • banking
  • consumer lending
  • software
  • financial services
  • information technology
  • finance
  • computer software: programming data processing
  • technology
  • software development
  • services
  • customer onboarding
  • self-serve capabilities
  • scalable platform
  • api integrations
  • workflow management
  • market shift adaptation
  • mortgage processing
  • roi optimization
  • loan origination
  • loan management
  • digital mortgage innovation
  • customer experience
  • loan verification
  • mortgage lending
  • regulatory compliance
  • dynamic questioning
  • multi-channel onboarding
  • data integration
  • data management
  • instant verifications
  • loan origination platform
  • hybrid enote
  • self-service portal
  • pre-built partner network
  • digital transformation
  • digital mortgage
  • fintech
  • workflow automation
  • innovation
  • customer engagement
  • cost reduction
  • hybrid closing
  • automation
  • remote online notarization
  • market growth support
  • scalability
  • income verification
  • integrations
  • b2b
  • digital lending
  • credit verification
  • financial transactions processing, reserve, and clearinghouse activities
  • financial technology
  • personalized offers
  • data security
  • loan processing
  • account opening
  • asset verification
  • underwriting tools
  • digital origination
  • mortgage suite
  • consumer banking
  • automated verifications
  • lender tools
  • seamless application process
  • borrower journeys
  • flexible platform
  • end-to-end solutions
  • instant verified data
  • cross-sell opportunities
  • home equity lending
  • real-time assistance
  • loan officer tools
  • hybrid closings
  • personalized onboarding
  • intelligent follow-up
  • mobile application
  • digital closings
  • data integrations
  • application automation
  • financial progress
  • consumer solutions
  • account onboarding
  • effortless origination
  • frictionless experience
  • client engagement
  • loan structuring
  • loan artifacts
  • automated workflows
  • consumer loans
  • deposit account origination
  • verification processes
  • customer experience optimization
  • personalized support
  • pre-approval letters
  • eclosing solutions
  • digital signatures
  • financial institutions
  • trusted advisors
  • decisions engine
  • collateral valuation
  • debt consolidation
  • application conversion
  • data orchestration
  • industry compliance
  • customer loyalty
  • real-time notifications
  • growth opportunities
  • enterprises
  • computer software
  • information technology & services
  • finance technology
  • computer & network security
  • internet

Technologies Used

  • AI
  • Amazon AWS
  • Atlassian Cloud
  • Bizible
  • BugHerd
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Tag Manager
  • Hubspot
  • Linkedin Marketing Solutions
  • MailChimp SPF
  • Marketo
  • Microsoft Office 365
  • Mobile Friendly
  • Netlify
  • New Relic
  • Nginx
  • Pantheon
  • Remote
  • Route 53
  • Salesforce
  • The Trade Desk
  • Twitter Advertising
  • Varnish
  • Vidyard
  • WP Engine
  • WordPress.org
  • Zapier
  • Zendesk
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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