ArcSpan | Company Profile - Revenue, Headcount, Tech Stack, Contacts
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Overview
ArcSpan is a New York City-based company specializing in first-party data audience monetization for premium digital publishers. Founded by industry veterans Art Muldoon and Garret Vreeland, ArcSpan delivers an AI-powered B2B SaaS platform tailored to help publishers optimize the value of their first-party audience data through advanced analytics and programmatic advertising tools.
The ArcSpan Audience Monetization System (AMS) empowers publishers to aggregate, enhance, and activate audience data in real time. Supporting both direct-sold and programmatic advertising, the platform increases revenue through improved audience segmentation and yield management. Features include natural language processing, automated audience segments, and transaction dashboards to drive monetization performance. ArcSpan works with global media companies and ad tech partners to advance audience targeting and revenue management, emphasizing transparency and seamless integration in the programmatic landscape.
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