APM Monaco

Overview

APM Monaco is a contemporary fashion jewelry brand founded in 1982 in Monaco by Ariane Prette and her son Philippe Prette. Initially a manufacturer of fine jewelry for luxury brands, the company shifted to fashion jewelry in 2012 under Philippe and his wife Kika Prette, who serves as Creative Director. The company is headquartered in Hong Kong and Monaco and operates over 500 boutiques across more than 26 countries.

Specializing in fashion silver jewelry featuring zirconia and freshwater pearls, the brand releases four seasonal collections per year alongside signature DNA lines, all crafted in-house with a focus on quality and sustainability. APM Monaco emphasizes a unique customer experience through inviting boutique designs and premium packaging. Its Wonderland Program encourages recycling of old jewelry pieces, supporting sustainability efforts and offering warranties and repair services.

Basic Information

Contact Details

• Website: apm.mc
• LinkedIn: linkedin.com/company/apm-monaco

Key Focus Areas & Initiatives

• Fashion jewellery
• Silver jewellery
• Monaco
• South of France lifestyle
• Fashion trends
• Contemporary
• Celebrities
• Creativity
• Jewellery
• High quality
• Trendy
• Fast fashion
• Retail luxury goods & jewelry
• Modern elegance
• Online shopping
• Zirconia stones
• Monaco-inspired
• Street style jewelry
• D2C
• High craftsmanship
• Luxury lifestyle
• Fashion jewelry
• Celebrity collaborations
• Trendsetting jewelry
• Boutique stores
• Yacht club jewelry
• Luxury fashion accessories
• Customer engagement
• Bespoke jewelry
• E-commerce
• Recycled silver
• Luxury accessories
• Sustainable jewelry
• Art-inspired designs
• Jewelry manufacturing
• Freshwater pearls
• Eco-friendly jewelry
• Customer service
• Sustainable materials
• Global retail
• Designer jewelry
• B2C
• Handcrafted jewelry
• Sterling silver
• Fashion accessories
• Luxury jewelry
• Celestial motifs
• Retail
• Monaco lifestyle
• Monaco heritage
• Trendy jewelry
• Limited edition collections
• Positive attitude
• Chic accessories
• Monaco style
• Yellow gold jewelry
• Rose gold jewelry
• Freshwater pearl jewelry
• Earrings
• Necklaces
• Rings
• Bracelets
• Personalized jewelry
• Gifts for her
• Gifts for him
• Gift cards
• Ethical jewelry
• Exchange policy
• Return policy
• Shipping options
• Size guide
• Collection releases
• Trending styles
• Artisan craftsmanship
• Morse code jewelry
• Seasonal collections
• Statement pieces
• Jewelry for couples
• Unique gifts
• Fashion-forward designs
• Custom jewelry
• In-house production
• Quality craftsmanship
• Permanent collection
• Jewelry care
• Special occasion jewelry
• Festive collection
• Elegance
• Savoir-vivre
• Style guide
• Jewelry inspiration
• Accessory styling tips
• Printable gift guides
• Virtual events
• Manufacturing
• Distribution
• Consumer products & retail
• Luxury goods & jewelry
• Consumer internet
• Consumers
• Internet
• Information technology & services
• Mechanical or industrial engineering

Technologies Used

• Bootstrap Framework
• DoubleClick
• DoubleClick Conversion
• Emarsys
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Tag Manager
• Hotjar
• Klaviyo
• Linkedin Marketing Solutions
• MailChimp SPF
• Mailchimp Mandrill
• Mobile Friendly
• Outlook
• Python
• Rackspace MailGun
• React
• Shopify
• Shopify Plus
• Splitit
• Teads
• Trustpilot

Affiliated Organizations & Regional Branches