Anheuser-Busch

Overview

Anheuser-Busch is a prominent American brewing company founded in 1852 in St. Louis, Missouri. It gained recognition under the leadership of Adolphus Busch, who helped establish the brand as a national leader in the beer industry. The company is known for its innovative practices, such as pasteurization and refrigerated railcars, which enhanced beer distribution and shelf life.

The company produces several well-known beer brands, including Budweiser, Bud Light, Busch, Michelob, and Stella Artois, along with a variety of craft beers. It markets its products to a diverse consumer base, both nationally and internationally. In 2008, it became a subsidiary of Anheuser-Busch InBev, the world's largest brewer, which has further strengthened its position in the global beer market.

Basic Information

Contact Details

• Phone: +1 818-989-5300
• Website: anheuser-busch.com
• LinkedIn: linkedin.com/company/anheuser-busch

Key Focus Areas & Initiatives

• beer
• sales
• marketing
• supply
• manufacturing
• quality
• finance
• human resources
• procurement
• logistics
• brewing
• packaging
• innovation
• branding
• food & beverages
• consumer goods
• craft beer
• consumers
• food & beverage services
• beer production
• alcoholic beverages
• budweiser
• bud light
• michelob
• stella artois
• hard seltzers
• canned cocktails
• sustainability
• community impact
• responsible drinking
• market leadership
• diverse portfolio
• consumer segmentation
• health-conscious options
• premium brands
• global distribution
• agricultural sourcing
• recycling initiatives
• beyond beer segment
• social responsibility
• cultural engagement
• event sponsorship
• market trends
• customer demographics
• young adults
• millennial consumers
• premium quality
• vertical integration
• supply chain management
• environmental responsibility
• community support
• environmental stewardship
• agriculture
• supply chain
• production
• facilities
• michelob ultra
• canned wines
• diversity in beverages
• supporting local farmers
• disaster relief
• economic impact
• quality assurance
• crafted beverages
• beyond beer
• sustainable practices
• solar energy
• organic beer
• non-alcoholic beverages
• cultural heritage
• brand portfolio
• drinking water initiatives
• heritage brands
• leadership
• corporate responsibility
• brewer partnerships
• consumer engagement
• marketing strategies
• employment
• workforce development
• global presence
• customer relationships
• beer innovation
• craft portfolio
• premium offerings
• recyclable packaging
• beverage distribution
• environmental programs
• b2b
• b2c
• retail
• wine & spirits
• mechanical or industrial engineering
• financial services
• shipping
• logistics & supply chain
• environmental services
• renewables & environment
• marketing strategy
• marketing & advertising

Technologies Used

• Atlassian Cloud
• CSC Corporate Domains
• Dotomi
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Tag Manager
• Krux
• Linkedin Marketing Solutions
• Lotame
• Melbourne IT
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• MouseFlow
• OneTrust
• Outlook
• Remote
• Render
• Salesforce
• Salesforce Live Agent
• The Trade Desk
• Toast
• Twitter Advertising
• YouTube

Affiliated Organizations & Regional Branches

• Golden Road Brewing
• Cisco Brewers Inc.
• Hiball
• Elysian
• American Eagle Distributing Company
• Appalachian Mountain Brewery
• Wynwood Brewing Company
• Four Peaks Brewing
• Elysian Brewing Co
• Hoop Tea
• Budweiser Brasil Ltda
• Breckenridge Brewery
• Karbach Brewing Co.
• AMB