AJIO.com

Overview

AJIO.com is an Indian e-commerce platform launched in 2016 and owned by Reliance Retail, headquartered in Bangalore. It specializes in fashion and lifestyle products, offering a wide range of apparel, footwear, accessories, beauty items, and home goods for men, women, and children. With over 1.3 million styles from around 5,000 brands, AJIO aims to be a leader in digital fashion, promoting unique personal styles through its curated collections.

The platform features a diverse product lineup, including fusion wear, ethnic clothing, and home decor items. AJIO also offers exclusive international brands like Levi's, Nike, and Marks & Spencer, alongside its private label, AJIO Own. The company emphasizes sustainability through ethical collaborations and eco-friendly practices. AJIO employs digital marketing strategies, including social media and influencer partnerships, to engage style-conscious consumers and enhance their shopping experience.

Basic Information

Contact Details

• Website: ajio.com
• LinkedIn: linkedin.com/company/ajiolife

Key Focus Areas & Initiatives

• B2C e-commerce
• Handbags
• Seasonal collections
• Skincare
• Brand ambassadors
• Fashion marketplace
• Personal care
• Artisanal design
• Craftsmanship promotion
• Textile craftsmanship
• Casual wear
• Apparel
• Market reach
• Fashion trends
• Affordable fashion
• Omnichannel retail
• Personalized shopping
• Lifestyle products
• Brand visibility
• Luxury fashion
• Textile heritage promotion
• Handcrafted textiles
• Fashion storytelling
• Digital infrastructure
• Brand collaborations
• Heritage textiles
• Regional artisanship
• Fashion discovery
• Regional artisans
• Home decor
• D2C strategies
• Indie collection
• Indian brands
• Fashion accessories
• Regional craft showcase
• Heritage crafts
• Handmade textiles
• Handmade fashion
• Indigenous craftsmanship
• Inclusive fashion
• Artisanal branding
• Style stories
• Lifestyle
• Craft-based collections
• Style personalization
• Handloom collections
• Offline retail integration
• International brands
• Multi-channel retail
• Regional textiles
• Premium brands
• Retail technology
• Customer experience
• Fast fashion
• Trendy fashion
• Artisanal showcase
• Craft revival
• Clothing
• Fashion capsule
• Activewear
• Beauty products
• Innovative delivery
• India's textile heritage
• Footwear
• Private label
• Indigenous textiles
• Customer service
• Trendsetting
• Craftsmanship stories
• Exclusive collections
• Fashion e-commerce
• Brand exclusives
• Social media marketing
• Seamless payment
• Online shopping
• Accessories
• Mobile commerce
• Ethnic wear
• Fashion
• Craftsmanship showcase
• Curated collections
• Jewellery
• Digital retail
• Textile heritage
• Customer engagement
• Luxury collection
• Artisanal fashion
• Artisanal products
• Craft revival movement
• Product imagery
• Women's fashion
• Men's fashion
• Kids' fashion
• Festive wear
• Western wear
• Casual shoes
• Formal shoes
• Sneakers
• Kurtas
• Jeans
• T-shirts
• Dresses
• Skirts
• Tops
• Sweaters
• Jackets
• Sarees
• Innerwear
• Swimwear
• Bedding
• Kitchen essentials
• Toys for kids
• Grooming
• Sale
• Discounts
• Size-inclusive
• Luxury items
• Ajio Luxe
• Ajio Global
• Shopping convenience
• Trendy outfits
• Affordable prices
• Consumer products & retail
• Consumer internet
• Consumers
• Internet
• Information technology & services
• Consumer goods
• Enterprise software
• Enterprises
• Computer software
• B2B
• Shoes
• Apparel & fashion
• Marketing & advertising
• Luxury goods & jewelry

Technologies Used

• AI
• Facebook Login (Connect)
• Facebook Widget
• Google Analytics
• Google Plus
• Google Tag Manager
• Mobile Friendly

Affiliated Organizations & Regional Branches

• Jio